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BenchmarkONE

CRM & Marketing for small businesses and marketing agencies.

Table of Contents

Is this product right for your business?

Find out with a

BenchmarkONE - 2026 Pricing, Features, Reviews & Alternatives

All user reviews are verified by in-house moderators and provider data by our software research team. Learn more

Last updated: December 2025

BenchmarkONE overview

What is BenchmarkONE?

BenchmarkONE is an integrated marketing automation and CRM platform that aims to helps users more effectively track and maintain both prospective and existing customers. With CRM, email marketing, and marketing automation tools all in one app, users can drive more business, organize contacts, boost response rates, and see their progress at a glance. BenchmarkONE is on a mission to make sure none of those hard-fought opportunities slip through the cracks.

Unlike other CRM and marketing automation solutions marketed to small businesses, BenchmarkONE is easy-to-learn and easy-to-use, even for busy small business owners. We’ll have you up and running in hours instead of weeks. Oh, and we're truly affordable for small businesses, too.

You’re running a tight ship, so when you need help, you need it now. Our friendly support team is always there when you need us. Talk to a real person and avoid getting lost in the queue.

Key benefits of using BenchmarkONE

CRM including: dashboard with real-time activity feed, website tracking, tagging & segmentation, task & activity management, email integration, deals (opportunity) pipeline, user security, real-time sales alerts, sales pipeline and activity reports, and a mobile version.

Marketing automation including: lead capture forms, automated follow-up, automated campaigns, real-time lead alerts, contact scoring, automated actions, lead source and form submission reports, and more.

Email marketing including: drag & drop email builder, WYSIWYG email editor, pre designed email template library, email autoresponders, email stat reports, and more.

Services and integrations: open API and Zapier integration to a range of third party apps including Eventbrite, GoToWebinar, Google Sheets, Zendesk, Gmail, Hubspot, and more.

Starting price

49usage based /
per month

Alternatives

with better value for money

Pros & Cons

Customer Support

Lead Management

Email Automation

Bugs and Issues

BenchmarkONE’s user interface

Ease of use rating:

4.4

(155)

BenchmarkONE pros, cons and reviews insights

To determine these pros and cons insights, we analyzed responses from

Overall rating

Reviews sentiment

1-2(3)

3-4(63)

5(89)

What do users say about BenchmarkONE?

Customer support was very interested and helped me a lot with my problems.

Select to learn more

Who uses BenchmarkONE?

Based on 155 verified user reviews.

Company size

Small Businesses

Enterprises

Midsize Businesses

Top industries

Marketing and Advertising

Computer Software

Management Consulting

Medical Practice

Others

Use cases

Marketing Automation

CRM

Email Management

Marketing

Sales Tracking

BenchmarkONE's key features

Most critical features, based on insights from BenchmarkONE users:

Contact management

4.5

(2)

Reporting/Analytics

5.0

(2)

Email management

5.0

(1)

Lead management

4.5

(2)

Sales pipeline management

4.0

(1)

Marketing automation

5.0

(2)

All BenchmarkONE features

Features rating:

4.2

(155)

Activity dashboard

(0)

Activity tracking

(0)

Alerts/Notifications

(0)

API

(0)

Appointment scheduling

(0)

Autoresponders

(0)

Calendar/Reminder system

4.0

(1)

Campaign analytics

(0)

Campaign management

5.0

(1)

Client management

(0)

Collaboration tools

(0)

Contact database

(0)

CRM

(0)

Customer database

(0)

Customer segmentation

(0)

Customizable branding

(0)

Customizable fields

(0)

Customizable forms

(0)

Customizable templates

(0)

Dashboard

(0)

Document storage

(0)

Drag & drop

(0)

Drip campaigns

(0)

Dynamic content

(0)

Email Distribution

(0)

Email marketing

5.0

(1)

Email templates

(0)

Email tracking

(0)

Interaction tracking

5.0

(1)

Landing pages/web forms

(0)

Lead capture

(0)

Lead generation

(0)

Lead nurturing

(0)

Lead qualification

4.0

(1)

Mobile access

4.0

(1)

Multi-Channel marketing

(0)

Personalization

(0)

Pipeline management

(0)

Prioritization

(0)

Real-Time analytics

(0)

Real-Time data

(0)

Real-Time monitoring

(0)

Real-Time reporting

(0)

Reporting & statistics

(0)

ROI tracking

(0)

Search/Filter

(0)

Segmentation

5.0

(1)

Social media integration

(0)

Tagging

(0)

Task management

5.0

(1)

Task Planning

(0)

Task progress tracking

(0)

Template management

(0)

Third-Party integrations

(0)

Web forms

(0)

Website visitor tracking

(0)

Workflow management

5.0

(1)

BenchmarkONE alternatives

BenchmarkONE

4.4

(155)

Starting from

Per month

Free trial

Free version

Ease of Use

4.5

Features

4.2

Value for Money

4.4

Customer Support

4.6

monday.com

4.6

(5.6K)

learn more

Starting from

No pricing info

Free trial

Free version

Ease of Use

Features

Value for Money

Customer Support

EngageBay CRM

4.7

(906)

learn more

Starting from

No pricing info

Free trial

Free version

Ease of Use

Features

Value for Money

Customer Support

Freshsales

4.5

(620)

learn more

Starting from

No pricing info

Free trial

Free version

Ease of Use

Features

Value for Money

Customer Support

BenchmarkONE pricing

Pricing plans

Pricing details:

Free plan

Free trial

Subscription

Lite

Per month

Features included:

Contact Management
Email Marketing
Landing Pages
Marketing Automation

Pro

219

Per month

Features included:

Contact Management
Deal Pipeline Management
Email Marketing
Full CRM
Gmail & Outlook Integration
Landing Pages
Marketing Automation
Mobile Web App
User Permissions

User opinions about BenchmarkONE price and value

Value for money rating:

4.4

Of 23 reviews that provide robust commentary on BenchmarkONE's price and value, 85% mention it in a positive light.

Most users consider BenchmarkONE to offer strong value for money, highlighting its extensive features and tools at a price point significantly lower than many competitors. They indicate that the all-inclusive pricing structure allows small businesses to access functionalities typically found in more expensive solutions. Most reviewers appreciate that the software is cost-effective, easy to use, and provides a comprehensive set of features without hidden fees. Some users report concerns about higher costs when adding additional users and mention a lack of complete transparency in pricing options. Some reviewers feel there are cheaper or even free alternatives available.

, and

To see what individual users think of BenchmarkONE's cost and value, check out the review excerpts below.

“Hatchbuck provides all the bells and whistles that more expensive softwares charge an arm and a leg for, but at the perfect price point.”

Aubrey B.

“Hatchbuck offers a tiered pricing plan, which is great for small businesses trying and starting a CRM program.”

Jenna M.

Communications Manager

“The pricing options and billing details aren't completely transparent.”

Taylor H.

Client Strategy Specialist

BenchmarkONE integrations (48)

BenchmarkONE customer support

What do users say about BenchmarkONE customer support?

Customer support rating:

4.4

We analyzed 40 verified user reviews to identify positive and negative aspects of BenchmarkONE customer support.

Widespread user sentiment highlights the support team's responsiveness and quick turnaround on questions and issues.

A significant portion of users praise the team's patience and willingness to provide thorough training and onboarding help.

Common user feedback notes the support staff's proactive communication, keeping users informed about updates and fixes.

The majority of users describe customer service as knowledgeable, attentive, and genuinely invested in user success.

Support options

Email/help desk

Knowledge base

Faqs/forum

Phone support

Training options

Videos

Webinars

Documentation

Live online

To see what individual users say about BenchmarkONE's customer support, check out the review snippets below.

“Service, service, and service-they are always willing to take a question and work with our team to fully utilize the tools and features within the Hatchbuck system.”

Brian K.

CEO and Dead Inventory Mover

“Hatchbuck is backed by a genuinely attentive support team that trained me and later cleared up an enormous importing disaster with more patience and attention I would find in any other support line. ”

Michelle R.

Marketing Coordinator

“I don't consider myself to be technically savvy but the software was very intuitive to use and the customer support was quick to respond if you had a question. ”

Don P.

Director