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Swoogo Logo

Cloud-based event management platform

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Table of Contents

Swoogo - 2026 Pricing, Features, Reviews & Alternatives

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Swoogo overview

What is Swoogo?

Swoogo is a customizable event management platform designed for event professionals who plan in-person, virtual, or hybrid events. The platform offers a robust set of features to streamline the entire event management process, from registration to data insights and event marketing.

The registration module provides unlimited custom rules, logic, and fields, allowing users to build any registration flow. The data and insights capabilities offer full visibility into attendee engagement, with native analytics tools and integration with third-party analytics programs. Swoogo's event logistics features provide comprehensive tools to transform events into memorable experiences, while the cooperative tech ecosystem enables integration with a wide range of critical business solutions, including CRMs and marketing platforms.

The platform's event marketing capabilities enable teams to create custom event websites, automate email campaigns, and generate targeted reports. Swoogo also offers an event hub for centralizing content, agendas, and event details, as well as a call for speakers module to collect and review session proposals. Additionally, the platform's hybrid solutions provide streaming integrations, including a native Zoom embed, allowing event organizers to switch between various webinar platforms within a single event.

Key benefits of using Swoogo

  • It offers registration with unlimited customization for a seamless attendee experience.
  • The platform includes data and insights to understand attendee engagement and event performance.
  • Teams can use tools to manage all event logistics and turn events into experiences.
  • The solution provides comprehensive event marketing from websites to emails.
  • It includes a unified event hub to organize content, agendas, and details.
  • It has a built-in call for speakers to easily collect and review sessions.
  • Starting price

    view pricing plans

    Alternatives

    Swoogo’s user interface

    Ease of use rating:

    Swoogo pros, cons and reviews insights

    To determine these pros and cons insights, we analyzed responses from 

    Overall rating

    Reviews sentiment

     
     
    3-4(21)
    5(61)

    What do users say about Swoogo?

    Users report Swoogo offers highly customizable event registration and management, making it easy to tailor forms, branding, and workflows for various event types. They find the platform user-friendly, with an intuitive interface and flexible features that support both simple and complex event needs, though some mention a learning curve and desire more advanced customization options. Pricing is seen as reasonable for mid-sized organizations, but some feel it is expensive for smaller businesses.

    Reviewers appreciate Swoogo’s responsive customer support, citing fast, helpful assistance and a wealth of training resources. They say onboarding is smooth, and ongoing support helps them resolve issues quickly.

    Select to learn more


    Who uses Swoogo?

    Based on 82 verified user reviews.

    Company size

    Small Businesses

    Enterprises

    Midsize Businesses

    Top industries

    Events Services
    Nonprofit Organization Management
    Hospitality
    Higher Education
    Others

    Use cases

    Event Management
    Registration
    Conference
    Virtual Event
    Event Check In

    Swoogo's key features

    Most critical features, based on insights from Swoogo users:

    Registration management
    Online registration
    Attendee management
    Payment processing
    Reporting/Analytics
    Attendee tracking

    All Swoogo features

    Features rating:

    Real-Time chat
    Self check-in/check-out
    Group registration
    CRM
    Speaker management
    Customizable branding
    Customizable fields
    Customizable reports
    Template management
    Third-Party integrations
    Customizable templates
    Data import/export
    Drag & drop
    Email management
    Email marketing
    Email reminders
    Email templates
    Recording
    Event registration
    Customizable forms
    Event scheduling
    Website management
    Live streaming
    Electronic payments
    Event management
    Onsite registration
    Lead generation
    Live chat
    Event ticketing
    Mobile access
    Landing pages/web forms
    Calendar management
    Badge management
    Alerts/Notifications
    Refund management
    Volunteer management
    Networking
    Presentation streaming
    Private chat
    Promotions management
    QR codes
    Real-Time data
    Real-Time analytics
    Visitor registration
    Virtual lobby
    Video streaming
    Video conferencing
    User management
    Ticketing
    Surveys & feedback
    Survey/Poll management
    Sponsorship management
    Social promotion
    Single sign on
    Screen sharing
    Scheduling
    Room block management
    Reporting & statistics
    Reminders
    Real-Time reporting
    Real-Time notifications
    Multi-Event
    Conferencing
    Conferences/Conventions
    Communication management
    Class registration
    Chat/Messaging
    Calendar sync
    Breakout rooms
    Barcode/Ticket scanning
    Badge Printing
    Audience engagement
    Attendee Segmentation
    Attendance tracking
    Attendance management
    API
    Agenda management
    Activity dashboard
    Access controls/permissions
    Meeting preparation tools
    Meeting management
    Marketing automation
    Guest List Search
    Guest list management
    Forms management
    Exhibit/Vendor management
    Event Tracking
    Event marketing
    Event calendar
    Engagement tracking
    Document management
    Discount management
    Data synchronization
    Credit card processing
    Contact management
    Confirmations/Reminders

    Swoogo awards

    Swoogo alternatives

    Swoogo logo
    visit website

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    Wrike logo
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    10

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    Customer Support

    Swoogo integrations (44)

    Integrations rated by users

    We looked at 82 user reviews to identify which products are mentioned as Swoogo integrations and how users feel about them.

    Integration rating: 5.0 (2)

    We'd never been able to integrate our event registration with Zoom the way we can with Swoogo, but now we love it and would never go back to the way we used to operate. We love the seamless experience for our registrants.

    LP

    Lisa P.

    Information Systems Associate

    EventMobi logo
    EventMobi

    Integration rating: 3.0 (1)

    Because Swoogo's mobile app has limited functionality, we use EventMobi. It has more expanded features that we need, but is not as user-friendly and intuitive as Swoogo.

    SK

    Stephanie K.

    Event & Meeting Coordinator

    Integration rating: 5.0 (3)

    PayPal logo
    PayPal

    Integration rating: 5.0 (1)

    cybersource logo
    cybersource

    Integration rating: 5.0 (1)

    Swoogo customer support

    What do users say about Swoogo customer support?

    Customer support rating:

    We analyzed 22 verified user reviews to identify positive and negative aspects of Swoogo customer support.

    A significant portion of users highlight Swoogo's support team as highly responsive, friendly, and effective in resolving issues.

    Widespread user sentiment praises the 24/7 availability, knowledgeable staff, and proactive assistance for both simple and complex needs.

    Support options

    Chat
    Faqs/forum
    Email/help desk
    Knowledge base
    Phone support

    Training options

    Live online
    Webinars
    Documentation
    Videos

    To see what individual users say about Swoogo's customer support, check out the review snippets below.

    “Swoogo's team is knowledgeable on both the admin/sales and help desk side. If we can't figure out how to make the software do what we want, the help desk is always there to assist giving clear and concise options and instruction.”

    VW

    Velaire W.

    Chief of Staff

    “They have impeccable customer service who answer pretty quickly, very kindly (and with some personality), and can usually find me the answer or an acceptable work around/suggestion.”

    AG

    Alyssa G.

    Customer Experience Coordinator

    “The onboarding was simple with live training and self-help tutorials. And the responsiveness of the support team has been amazing.”

    JL

    Jennifer L.

    Senior Manager, eLearning & Events

    Swoogo FAQs

    Q. Who are the typical users of Swoogo?

    Swoogo has the following typical customers:
    Freelancers, Large Enterprises, Mid Size Business, Non Profit, Small Business


    Q. What languages does Swoogo support?

    Swoogo supports the following languages:
    English


    Q. Does Swoogo support mobile devices?

    Swoogo supports the following devices:
    Android, iPad, iPhone


    Q. Does Swoogo offer an API?

    Yes, Swoogo has an API available for use.


    Q. What other apps does Swoogo integrate with?

    Swoogo integrates with the following applications:
    authorize.net, PayPal, Google Analytics 360, Worldpay for Enterprise, Campaign Monitor by Marigold, Vimeo Livestream, InGo, Pigeonhole Live, Worldline, ON24, tawk.to, Cvent Passkey, Avalara, Zoom Workplace, NMI Payment Gateway, Campus Commerce Solutions, Amego, Stripe, Mollie, SpotMe, cybersource, Hubb, Paragon, Vimeo, Walls.io, GoTo Webinar, Brella, CardConnect, TouchNet Payment Systems, PayPal Enterprise Payments, Marketo Engage, Brightcove, HubSpot CRM, EventMobi, Navan


    Q. What level of support does Swoogo offer?

    Swoogo offers the following support options:
    Chat, FAQs/Forum, Email/Help Desk, Knowledge Base, Phone Support

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