Typeform - 2026 Pricing, Features, Reviews & Alternatives

Reviewers appreciate Typeform's forms creation and design capabilities for their user-friendly and intuitive process. They find the designs elegant and customizable, allowing for brand-specific templates and image uploads. Users report that the forms feel conversational and engaging, with many pre-built templates available. They say the design aspect empowers teams to quickly create and deploy professional-looking forms that match their brand, even in the free version. However, some wish for more flexibility with image layouts. Of the 32 Typeform users who gave detailed accounts of their use of Forms Creation & Design, 100% rated this feature as important or highly important.

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“Typeform is one of my favorite software, as its form creation and design process are straightforward and user-friendly. It also used for surveys designs, to enhance the business intelligence.”

Saira Y.

Automation

“Very simple to use and set up. Even in the free version you can create beautiful forms that match your brand and style. There are many templates to choose from but you can also very easily create a form from scratch in just a few minutes.”

CC

Christy C.

Business Owner

Reviewers indicate that Typeform's customizable questions are highly valued for their flexibility and variety. They highlight the ability to switch between multiple question types, such as multiple choice, yes/no, and long/short answers. Users appreciate the advanced customization options, including adding images, gifs, and conditional logic. They find it easy to create questions tailored to specific research needs and customer bases. Some mention a desire for more templates, but overall, they find the customization capabilities excellent. Of the 25 Typeform users who gave detailed accounts of their use of Customizable Questions, 100% rated this feature as important or highly important.

Users report that Typeform's customizable fields are essential for capturing specific data and tailoring forms to their needs. They appreciate the ability to customize buttons and carry parameters between questions for a personalized experience. Reviewers find the field customization straightforward and versatile, with many options available without requiring programming skills. They mention that the customization is particularly useful for integrating with other web apps and tracking data in CRMs. However, some note limitations in the basic plan. Of the 24 Typeform users who gave detailed accounts of their use of Customizable Fields, 100% rated this feature as important or highly important.

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“This was one of the most important things for me when I first started my business. I needed to capture as many leads as possible and the customized fields were really helpful. ”

PO

Portia O.

CEO & Social Media Strategist

“I love that you can capture and carry parameters between questions to personalise the survey and make it more targeted.”

Dylan C.

Software Developer

Reviewers feel that Typeform's survey builder is intuitive and user-friendly, making it easy to create and customize surveys. They appreciate the drag-and-drop interface, branching logic, and variety of question types. Users find the tool effective for building engaging and personalized surveys, with positive feedback on the tutorial and seamless creation process. Some mention that complex surveys can experience loading issues, but overall, they find the survey builder helpful for collecting and analyzing data. Of the 53 Typeform users who gave detailed accounts of their use of Survey Builder, 94% rated this feature as important or highly important.

Reviewers highlight Typeform's reporting and analytics capabilities for their clean and intuitive presentation. They appreciate the ability to track response rates, completion rates, and drop-off points. Users find the analytics useful for optimizing forms and making data-driven decisions. They mention the ease of viewing results in different formats and the ability to filter and organize data. Some users integrate with Google Sheets for more detailed analysis, and a few note limitations in the free version. Of the 50 Typeform users who gave detailed accounts of their use of Reporting/Analytics, 90% rated this feature as important or highly important.

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“The analytics provide a breakdown of all the answers given by the form takers. This allows us to get an automated overview of where we stand on certain features.”

Leeav D.

Finance Intern

“This software let you analyse data and responses collected from surveys and other forms and provide you up to date report.”

CL

Chhagan L.

Founder

Users find Typeform's data import/export capabilities valuable for managing and analyzing collected data. They appreciate the ease of exporting data to tools like Google Sheets and Airtable, as well as the ability to customize exports. Reviewers report that importing data saves time for large datasets and that exporting results is straightforward and flexible. They mention the usefulness of this capability for archiving, record-keeping, and sharing data with others. Some note restrictions in the free version. Of the 35 Typeform users who gave detailed accounts of their use of Data Import/Export, 89% rated this feature as important or highly important.