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ActiveCampaign   

335
Email Marketing, Marketing Automation, CRM/Sales Automation
ActiveCampaign combines contact management with sales & marketing automation, featuring sales reporting, custom pipelines & tasks, and lead scoring. Read more about ActiveCampaign
Email Marketing, Marketing Automation, CRM/Sales Automation
ActiveCampaign combines contact management with sales & marketing automation, featuring sales reporting, custom pipelines & tasks, and lead scoring. Read more about ActiveCampaign

Bitrix24   

339
Free collaboration, communication & management tool suite
Bitrix24 is an online -or self-hosted- business collaboration platform providing CRM, document management, tasking, time management, & project management tools. Read more about Bitrix24
Free collaboration, communication & management tool suite
Bitrix24 is an online -or self-hosted- business collaboration platform providing CRM, document management, tasking, time management, & project management tools. Read more about Bitrix24

amoCRM   

131
Lead & Sales Management for SMBs
Use amoCRM for efficient lead capture, lead management, automation, and multi-channel communication. It’s a versatile, powerful and easy-to-learn tool for your sales team. Read more about amoCRM
Lead & Sales Management for SMBs
Use amoCRM for efficient lead capture, lead management, automation, and multi-channel communication. It’s a versatile, powerful and easy-to-learn tool for your sales team. Read more about amoCRM

Odoo CRM  

49
Open Source CRM
Easily track your leads and opportunities thanks to a clear dashboard view of your pipeline. Read more about Odoo CRM
Open Source CRM
Easily track your leads and opportunities thanks to a clear dashboard view of your pipeline. Read more about Odoo CRM

ONLYOFFICE  

281
Cloud Office Suite
ONLYOFFICE is a secure web office integrated with CRM, document&project management, email, calendar, chat and internal social network, all to organize your teamwork in one place. Read more about ONLYOFFICE
Cloud Office Suite
ONLYOFFICE is a secure web office integrated with CRM, document&project management, email, calendar, chat and internal social network, all to organize your teamwork in one place. Read more about ONLYOFFICE

Zendesk Sell  

112
All-in-one sales platform for sales teams.
Zendesk Sell is a CRM software focused on empowering sales teams to win more deals. By automating tasks and data analysis, the all-in-one platform aims to help sales reps increase productivity while enabling sales leaders to provide the personalized coaching needed to accelerate performance. Read more about Zendesk Sell
All-in-one sales platform for sales teams.
Zendesk Sell is a CRM software focused on empowering sales teams to win more deals. By automating tasks and data analysis, the all-in-one platform aims to help sales reps increase productivity while enabling sales leaders to provide the personalized coaching needed to accelerate performance. Read more about Zendesk Sell

Flowlu  

35
Online project management & collaboration suite
Flowlu is an online business management toolssuite that provides task management, project management, online invoicing and knowledge management. Read more about Flowlu
Online project management & collaboration suite
Flowlu is an online business management toolssuite that provides task management, project management, online invoicing and knowledge management. Read more about Flowlu

NABD System  

38
Omnichannel Customer support & Help Desk software-FREE PLAN
NABD provides a framework to dispatch, analyze, automate, and unify customer interactions with your business to provide excellent customer experience. Read more about NABD System
Omnichannel Customer support & Help Desk software-FREE PLAN
NABD provides a framework to dispatch, analyze, automate, and unify customer interactions with your business to provide excellent customer experience. Read more about NABD System

Ecount ERP  

29
Web-based ERP & CRM for small & mid-sized businesses.
Ecount ERP is a fully integrated, web-based accounting, inventory, sales, purchasing and production management software for small and mid-sized businesses. The enterprise resource planning (ERP) tool allows users to manage all aspects of their business, both front and back office, from one platform. Read more about Ecount ERP
Web-based ERP & CRM for small & mid-sized businesses.
Ecount ERP is a fully integrated, web-based accounting, inventory, sales, purchasing and production management software for small and mid-sized businesses. The enterprise resource planning (ERP) tool allows users to manage all aspects of their business, both front and back office, from one platform. Read more about Ecount ERP

Ameyo  

18
All-in-one Contact Center Software
An all-in-one customer interaction suite powering over a billion interactions worldwide. Read more about Ameyo
All-in-one Contact Center Software
An all-in-one customer interaction suite powering over a billion interactions worldwide. Read more about Ameyo

Jumplead  

10
Online lead generation & marketing automation
Jumplead is an online sales lead generation, lead management and marketing automation system that generates targeted leads from an existing website in real time. Read more about Jumplead
Online lead generation & marketing automation
Jumplead is an online sales lead generation, lead management and marketing automation system that generates targeted leads from an existing website in real time. Read more about Jumplead

Weclapp Cloud CRM  

1
Compact CRM solution for small businesses & freelancers
Weclapp Cloud CRM is a web-based customer relationship management (CRM) software for small and medium-sized companies to manage their contacts, leads, and customers, identify sales opportunities, and create campaigns, with tools including team chat, task management, Microsoft Outlook sync, and more… Read more about Weclapp Cloud CRM
Compact CRM solution for small businesses & freelancers
Weclapp Cloud CRM is a web-based customer relationship management (CRM) software for small and medium-sized companies to manage their contacts, leads, and customers, identify sales opportunities, and create campaigns, with tools including team chat, task management, Microsoft Outlook sync, and more… Read more about Weclapp Cloud CRM
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Avg. User review

CRM Category Leaders Q1 2019

GetApp's quarterly ranking showcases the leading 10-15 CRM apps based in the cloud. Each app is scored using five factors, worth 20 points each, for a total possible score out of 100. These factors include user reviews, integrations, mobile app availability, functionality, and security. Each app's score is independent of commercial interests and existing relationships that GetApp has with app vendors.

Scroll down for more details about inclusion criteria and scoring.

Score
ReviewsIntegrationsMobileFunctionalitySecurity
75
75
Reviews 20/20
Integrations 20/20
Mobile 16/20
Functionality 19/20
Security -/20
70
70
Reviews 17/20
Integrations 17/20
Mobile 18/20
Functionality 18/20
Security -/20
69
69
Reviews 12/20
Integrations 13/20
Mobile 13/20
Functionality 16/20
Security 15/20
66
66
Reviews 11/20
Integrations 12/20
Mobile 13/20
Functionality 15/20
Security 15/20
66
66
Reviews 17/20
Integrations 17/20
Mobile 14/20
Functionality 18/20
Security -/20
64
64
Reviews 10/20
Integrations 16/20
Mobile 14/20
Functionality 10/20
Security 14/20
62
62
Reviews 16/20
Integrations 16/20
Mobile 14/20
Functionality 16/20
Security -/20
61
61
Reviews 17/20
Integrations 16/20
Mobile 13/20
Functionality 15/20
Security -/20
60
60
Reviews 17/20
Integrations 12/20
Mobile 13/20
Functionality 18/20
Security -/20
58
58
Reviews 8/20
Integrations 6/20
Mobile 16/20
Functionality 13/20
Security 15/20
58
58
Reviews 15/20
Integrations 16/20
Mobile 13/20
Functionality 14/20
Security -/20
57
57
Reviews 9/20
Integrations 10/20
Mobile 14/20
Functionality 10/20
Security 14/20
57
57
Reviews 11/20
Integrations 12/20
Mobile 15/20
Functionality 12/20
Security 7/20
56
56
Reviews 12/20
Integrations 4/20
Mobile 13/20
Functionality 14/20
Security 13/20
56
56
Reviews 13/20
Integrations 16/20
Mobile 13/20
Functionality 14/20
Security -/20

Who is the ranking for?

GetApp's Category Leader ranking is for business owners and decision makers looking for a comprehensive list of the leading cloud-based software products in the industry.

The ranking serves as a point of reference highlighting key factors that small businesses should look at when assessing a piece of software. These factors include user perception (reviews), compatibility (integrations and mobile compatibility), market presence (media presence), and security features (security).

How are the scores calculated?

An app's score is calculated using five unique data points, each scored out of 20, giving a total score out of 100. The ranking and scoring methodology ensure complete impartiality and independence from any relationships that GetApp has with app vendors.

User Reviews *

Review scores are calculated using reviews collected from GetApp and its sister sites, Software Advice and Capterra. Scores are calculated based on the total number, average rating, and recency of reviews.

The number of reviews and average user rating are scaled against the category average. A weighting is then applied to reward recency of user reviews: reviews written in the last 6 months score up to 10 points, those written between 6 and 12 months ago score up to 6 points, and those more than 12 months old score up to 4 points. These numbers are added together to give a total maximum score of 20.

Integrations

Integration scores factor in a number of variables. Up to 16 points are awarded based on the number of integrations an app has; the first 10 points are awarded based on the number of integrations relative to the category average, while 4 points are awarded based on the number of integrations relative to the leaders in the category. An additional 5 points is awarded for an integration with Zapier, a widely used software integration platform, while an extra point is given for having an open API. The total possible score for integrations is 20 points.

Mobile Platforms *

Mobile scores are calculated based on the availability of an iOS and Android app. 5 points are awarded for the presence of each app, with an additional 10 points being awarded for the number and average rating of reviews in both the App Store and Google Play. These review scores are calculated and scaled against the competition for a maximum of 5 points per platform and an overall maximum score of 20.

If there isn't a native iOS or Android app, the product's website is assessed using Google's PageSpeed Insights to measure mobile usability. The score is returned out of 100, then scaled to a score out of 5 for a maximum of 5 points.

Media Presence

Media presence is calculated using the number of Twitter followers and Facebook fans that an app has. The number of fans and followers are added together, and each app is scored based on this overall number, compared with others in the category. The first 15 points are awarded for the combined number of followers and fans scaled against the category average, while the final 5 points are awarded for the combined number of followers and fans scaled against the top leaders in the category. These two scores are added together for a total out of 20 points.

Security

Security scoring is calculated using answers from a vendor-completed survey. The questions in the survey are based on the Cloud Security Alliance self-assessment form as part of the Security, Trust & Assurance Registry. With 15 questions, each answer is assigned a point value based on vendor response, with additional points given for security certifications, for a maximum possible score of 20.

In the event of a tie, each data point is weighted for importance, with security taking precedent, followed by reviews, integrations, mobile apps, and media presence, respectively.

* All data points combining calculations for both ratings and reviews are calculated using a Bayesian estimate, which is a weighted average that includes the number of reviews and the rating of an app, benchmarked against others in the category.