Percolate - 2026 Pricing, Features, Reviews & Alternatives

• Effectiveness: In Percolate, strategic information is the throughline of the entire campaign planning and content creation process. It is both visible and top-of-mind for those planning, executing, and approving content and campaigns within the system. Marketing organizations can implement a standard set of steps and requirements for the planning, production, and approval of campaigns, content, and assets. Implementing these standardized processes will not only reduce the likelihood of incidents of low quality, unapproved or risky outputs but will also provide a record to retrospectively analyze processes in the event of an incident. Transparency into campaign and content processes enables marketing organizations to report on the real-time status and fix issues before they affect the impact of the entire marketing plan.
• Orchestration: Percolate is built for global marketing teams, who need to be kept up up-to-date on campaign status, assets, requirements, and performance. Marketing organizations can plan and develop content and campaigns in a channel-agnostic, global environment, then share content and initiatives with teams to optimize them for the channel or culture in which they will be experienced. This enables marketing teams to increase speed-to-market while freeing up resources that can be reinvested in marketing growth.
• Intelligence: Percolate enables marketing organizations to centralize data about the strategies, attributes, and assets that are performing well with customers across touchpoints, and subsequently surface these insights to inform future activations. Marketing organizations can establish predictable and repeatable campaign cycles that can be executed, measured, and shared across the organization. With the ability to share and copy campaigns, content, and assets, marketing teams can repurpose past successes or update and localize successes from other parts of the organization.