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Wishpond Logo

Marketing and lead generation software

Table of Contents

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Wishpond - 2026 Pricing, Features, Reviews & Alternatives

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All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: December 2025

Wishpond overview

What is Wishpond?

Wishpond empowers users to attract, manage and nurture leads, to increase their conversion rates. Wishpond includes apps to create multiple different types of contests and promotions, to catch the attention of prospective leads. The drag-and-drop landing page builder with device-responsive templates enables all users to produce professional web pages, regardless of their experience level. Users can also create a variety of website popups and forms with Wishpond’s templates. Forms can then be embedded in websites, blogs and Facebook pages. Popups can also be further customized using Javascript, giving users a greater range of targeting options. Wishpond’s lead database includes dynamic lead scoring and list segmentation, which can be used to better target automated email marketing. Real-time analytics inform users of the effectiveness of their drip campaigns and personalized emails.

Who uses Wishpond?

Reviews for Wishpond come from a wide variety of industries, including retail (12% of reviewers), marketing and advertising (12%), and apparel & fashion (7%). The most frequent use case for Wishpond cited by reviewers is as an all-in-one marketing platform (35% of reviewers).

What do users say about Wishpond pricing?

Some users report that Wishpond’s free version offers valuable tools, and they appreciate occasional billing reductions and responsive payment support. However, many reviewers feel the pricing is steep, with costly services, unauthorized charges, and difficult cancellations.

Starting price

199flat rate /
per month

Alternatives

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Pros & Cons

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Ease of Use

Campaign Management

Marketing Automation

Unfulfilled Promises

Pricing

Billing Issues

Wishpond’s user interface

Ease of use rating:

Wishpond pros, cons and reviews insights

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To determine these pros and cons insights, we analyzed responses from 

Overall rating

Reviews sentiment

 
 
 
1-2(28)
3-4(36)
5(90)

What do users say about Wishpond?

I think it would have been helpful to have a specific description of what was expected of me and what they would do.

Select to learn more


Who uses Wishpond?

Based on 154 verified user reviews.

Company size

Small Businesses

Enterprises

Midsize Businesses

Top industries

Retail
Marketing and Advertising
Apparel & Fashion
Health, Wellness and Fitness
Others

Use cases

All-in-One Marketing Platform
Social Media Marketing
Marketing Automation
Landing Page
Small Business Marketing

Wishpond's key features

Most critical features, based on insights from Wishpond users:

Marketing automation
Email marketing
Social media integration
Lead capture
Landing pages/web forms
Social promotion

All Wishpond features

Features rating:

Design management
Customizable templates
Customizable forms
Responsive web design
Customizable ctas
Reporting/Analytics
Engagement tracking
CRM
Real-Time reporting
Real-Time analytics
Third-Party integrations
A/B testing
Multivariate testing
Multi-Channel marketing
List management
Website publishing options
Website management
Campaign management
Lead management
Lead nurturing
Lead generation
Content management
Social marketing
Campaign analytics
Lead qualification
Event triggered actions
ROI tracking
Drip campaigns
Data import/export
Segmentation
Conversion tracking
Email management
Reporting & statistics
Activity dashboard
Personalization
WYSIWYG editor
Workflow management
Polls/Voting
Widgets
Website visitor tracking
Website analytics
Web forms
Template management
Preview functionality
Process/Workflow automation
Promotions management
Real time editing
Sweepstakes
SMS marketing
Skills Contests (Photo, Essay, Design, etc)
SEO management
Scoring
Sales pipeline management
Activity tracking
API
Appointment scheduling
Automated scheduling
Autoresponders
Awards management
Blind Judging
Campaign scheduling
Click tracking
Client management
Collaboration tools
Contact management
Customer segmentation
Customer surveys
Customizable fields
Customization
Drag & drop
Dynamic content
Email campaign management
Email templates
Email tracking
Entrant Management
Entry management
Form builder
Forms management
Fraud detection
Judging management
Multi-Channel campaigns
Newsletter management
Performance metrics

Wishpond awards

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Wishpond pricing

Pricing plans

Pricing details:

Free plan
Free trial
Subscription

Starting Out

299

Per month

Features included:

  • Custom CSS
  • Email Drip Campaigns
  • Marketing Automation
  • Maximum 1000 Leads
  • Unlimited Landing Pages
  • Unlimited Popups
  • Unlimited Social Contests
  • Unlimited User Accounts

Everything You Need

299

Per month

Features included:

  • A/B Testing
  • API Access
  • Custom CSS
  • Custom Javascript
  • Email Drip Campaigns
  • Marketing Automation
  • Maximum 2500 Leads
  • Unlimited Landing Pages
  • Unlimited Popups
  • Unlimited Social Contests
  • Unlimited User Accounts

Rapid Growth

199

Per month

Features included:

  • 10000-1000000 Leads
  • A/B Testing
  • API Access
  • Custom CSS
  • Custom Javascript
  • Email Drip Campaigns
  • First-in-Line Customer Support
  • Free Implementation Coaching
  • Marketing Automation
  • Maximum 2500 Leads
  • Unlimited Landing Pages
  • Unlimited Popups
  • Unlimited Social Contests
  • Unlimited User Accounts

User opinions about Wishpond price and value

Value for money rating:

Of 25 reviews that provide robust commentary on Wishpond's price and value, 20% mention it in a positive light.

Some users report that Wishpond offers a free version with many tools and options, which they find valuable. They also appreciate occasional billing reductions and responsive payment support. However, many reviewers feel that the pricing structure is steep, especially for smaller businesses, and the full range of services can become costly quickly. Some users mention issues with unauthorized charges and difficulties in canceling services, leading to additional expenses. They also express concerns about the complexity of the platform requiring costly support. Users indicate that the high costs sometimes do not yield a positive return on investment.

, and

To see what individual users think of Wishpond's cost and value, check out the review excerpts below.

“for all the work they do it is a great price. ”
JH

Jonathan H.

Owner

“While there are a number of package prices available, they get fairly costly really quickly for the full-range of services, although the free option is fairly adequate for people just dipping their toes in the water.”
KM

Kevin M.

CMO

“I guess I feel that the pricing structure is possibly a bit too steep for smaller brands although not as bad as others.”
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Kevin M.

Agency Owner | Digital Marketing Specialist | Copywriter & Content Creator

Wishpond customer support

What do users say about Wishpond customer support?

Customer support rating:

We analyzed 40 verified user reviews to identify positive and negative aspects of Wishpond customer support.

A number of users highlight Wishpond's customer support as responsive, patient, and helpful in resolving issues quickly.

Multiple users appreciate the educational resources and follow-ups from support, making onboarding and troubleshooting easier.

A number of users report inconsistent support quality, with slow response times and difficulty getting timely help.

Multiple users mention frustration with understaffed support, long wait times, and lack of proactive communication.

Support options

Email/help desk
Chat
Knowledge base
Phone support
Faqs/forum
24/7 (live rep)

Training options

Videos
Live online
Webinars
Documentation

To see what individual users say about Wishpond's customer support, check out the review snippets below.

“There was a learning curve - rather different from previous AutoResponder services (aWeber, ActiveCampaign, 1ShoppingCart); BUT with the dedicated support I got from customer support reps, I got a hang of it fairly fast and trained a VA in a matter of weeks and now she handles most of it. ”

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E.G.Sebastian -.

Product-Development & Marketing Consultant

“They have been so helpful in explaining, clarifying, and changing the services to accommodate for my needs.”

AS

Amanda S.

Managing Director

“The customer service used to be tremendous, but now poor (to say the least) because it is not "responding in minutes" as advertised. ”

DK

Dr. K.

Wishpond FAQs

Q. Who are the typical users of Wishpond?

Wishpond has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Non Profit, Small Business

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Q. What are the benefits of using Wishpond?

Wishpond runs A/B and multivariate tests and provides real-time reports to show which version of a landing page, form or popup converts best

Wishpond’s real time analytics and reporting dashboard shows users the performance of popups in real-time

Customizable lead-generation forms include checkboxes, multiple-choice questions, checkboxes, drop-down menus, and file uploads.

Users can add auto-submit links to emails, through which recipients can instantly register for events with a single click.

Wishpond contains 11 apps for social promotion and contests, including Instagram hashtag contests, sweepstakes, coupons, photo caption contests, referral promotions, Pinterest contests, and video contests.

Anonymous site visitors can be tracked, across multiple visits, and this data saved in a visitor profile, which is matched up to their contact details if they fill in any forms on the site.


Q. What languages does Wishpond support?

Wishpond supports the following languages:
English, French, German, Hebrew, Indonesian, Italian, Japanese, Korean, Norwegian (Bokmal), Polish, Portuguese, Russian, Spanish, Swedish, Thai, Turkish, Ukrainian


Q. Does Wishpond offer an API?

Yes, Wishpond has an API available for use.


Q. What level of support does Wishpond offer?

Wishpond offers the following support options:
Email/Help Desk, Chat, Knowledge Base, Phone Support, FAQs/Forum, 24/7 (Live rep)

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