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Salesforce Sales Cloud   

10,425
Cloud-based CRM & Sales Automation
Salesforce Sales Cloud offers complete contact, lead and opportunity management, along with marketing automation, social collaboration, and more. Read more about Salesforce Sales Cloud
Cloud-based CRM & Sales Automation
Salesforce Sales Cloud offers complete contact, lead and opportunity management, along with marketing automation, social collaboration, and more. Read more about Salesforce Sales Cloud

Zoho CRM   

2,422
CRM software that helps you sell smarter, better, faster.
Zoho CRM records all contact, lead & account data. It also lets you assign tasks, automate workflows & marketing, track revenue & send communications. Read more about Zoho CRM
CRM software that helps you sell smarter, better, faster.
Zoho CRM records all contact, lead & account data. It also lets you assign tasks, automate workflows & marketing, track revenue & send communications. Read more about Zoho CRM

Act!   

11
CRM software for small and mid-sized businesses
Act! CRM is a software designed to help SMB manage contact information and interactions. Connect relevant relationship details with services, tools and social media. Read more about Act!
CRM software for small and mid-sized businesses
Act! CRM is a software designed to help SMB manage contact information and interactions. Connect relevant relationship details with services, tools and social media. Read more about Act!

Really Simple Systems   

217
Making CRM Simple
Small business CRM for B2B with everything you need to manage your customers, prospects, tasks, sales opportunities and marketing all in one easy-to-use system. Read more about Really Simple Systems
Making CRM Simple
Small business CRM for B2B with everything you need to manage your customers, prospects, tasks, sales opportunities and marketing all in one easy-to-use system. Read more about Really Simple Systems

Salpo CRM   

22
Cloud-based CRM & customer database
Salpo CRM is a flexible, cloud-based customer relationship management solution which allows users to customize data fields and workflows to suit their needs. Read more about Salpo CRM
Cloud-based CRM & customer database
Salpo CRM is a flexible, cloud-based customer relationship management solution which allows users to customize data fields and workflows to suit their needs. Read more about Salpo CRM

ActiveCampaign   

278
Email Marketing + Marketing Automation + CRM/Sales Automation
ActiveCampaign combines contact management with sales & marketing automation, featuring sales reporting, custom pipelines & tasks, and lead scoring. Read more about ActiveCampaign
Email Marketing + Marketing Automation + CRM/Sales Automation
ActiveCampaign combines contact management with sales & marketing automation, featuring sales reporting, custom pipelines & tasks, and lead scoring. Read more about ActiveCampaign

bpm'online CRM   

77
Boost marketing, sales and service performance!
Online software for business process automation, sales force automation, marketing and service management. Read more about bpm'online CRM
Boost marketing, sales and service performance!
Online software for business process automation, sales force automation, marketing and service management. Read more about bpm'online CRM

Capsule   

76
Take care of your customers and sales opportunities
Capsule is the smart simple online CRM. It's used to build stronger customer relationships, make more sales, save time, be more organized and collaborate. Read more about Capsule
Take care of your customers and sales opportunities
Capsule is the smart simple online CRM. It's used to build stronger customer relationships, make more sales, save time, be more organized and collaborate. Read more about Capsule

Kaseya BMS   

14
Business management solution for IT departments & MSPs
Kaseya BMS CRM allows you to manage the business relationship and interactions you have with customers, prospects, vendors, etc., and store all the data. Read more about Kaseya BMS
Business management solution for IT departments & MSPs
Kaseya BMS CRM allows you to manage the business relationship and interactions you have with customers, prospects, vendors, etc., and store all the data. Read more about Kaseya BMS

ABM Loyalty   

2
Cloud based loyalty program for B2B & B2C
ABM Loyalty is a cloud-based loyalty program platform with integrated CRM suitable for a variety of B2B and B2C organizations who would like to further develop their buyer/customer relationships and stimulate repeated sales. Identify customers, reward purchases, collect customer data & more. Read more about ABM Loyalty
Cloud based loyalty program for B2B & B2C
ABM Loyalty is a cloud-based loyalty program platform with integrated CRM suitable for a variety of B2B and B2C organizations who would like to further develop their buyer/customer relationships and stimulate repeated sales. Identify customers, reward purchases, collect customer data & more. Read more about ABM Loyalty

InfoFlo   

67
All-in-One CRM Software Solution
Easy-To-Use CRM with contact, email, calendar, document & task management + QuickBooks, Outlook and a Google Sync. $99 + Free Upgrades. Read more about InfoFlo
All-in-One CRM Software Solution
Easy-To-Use CRM with contact, email, calendar, document & task management + QuickBooks, Outlook and a Google Sync. $99 + Free Upgrades. Read more about InfoFlo

HarmonyPSA   

13
The next generation of professional services automation.
HarmonyPSA supports the entire business lifecycle, from lead generation to contract renewal. It is designed and built specifically for software and services businesses, automating business functions in a single platform available from the cloud on any device. Read more about HarmonyPSA Gain valuable insight With all the functionality you need in one place you’ll have the visibility to see what’s going on at the highest level and make more informed decisions. Increase billing With integrated time tracking systems and streamlined, automated billing you can bill more quickly and accurately. Contract management functionality eliminates revenue leakage and so improves profitability. Grow sales Convert more of your sales pipeline using our campaign management tools. Maintain and grow your existing customer base by providing exceptional customer service. Streamline operations Defined workflow processes will ensure that work gets done the way you want it to, every time, saving time and resources
The next generation of professional services automation.
HarmonyPSA supports the entire business lifecycle, from lead generation to contract renewal. It is designed and built specifically for software and services businesses, automating business functions in a single platform available from the cloud on any device. Read more about HarmonyPSA Gain valuable insight With all the functionality you need in one place you’ll have the visibility to see what’s going on at the highest level and make more informed decisions. Increase billing With integrated time tracking systems and streamlined, automated billing you can bill more quickly and accurately. Contract management functionality eliminates revenue leakage and so improves profitability. Grow sales Convert more of your sales pipeline using our campaign management tools. Maintain and grow your existing customer base by providing exceptional customer service. Streamline operations Defined workflow processes will ensure that work gets done the way you want it to, every time, saving time and resources

Ecount ERP  

26
Web-based ERP & CRM for small & mid-sized businesses.
Ecount ERP is a fully integrated, web-based accounting, inventory, sales, purchasing and production management software for small and mid-sized businesses. The enterprise resource planning (ERP) tool allows users to manage all aspects of their business, both front and back office, from one platform. Read more about Ecount ERP
Web-based ERP & CRM for small & mid-sized businesses.
Ecount ERP is a fully integrated, web-based accounting, inventory, sales, purchasing and production management software for small and mid-sized businesses. The enterprise resource planning (ERP) tool allows users to manage all aspects of their business, both front and back office, from one platform. Read more about Ecount ERP

Outlook Customer Manager  

5,484
Lightweight CRM for Outlook in Office 365
Outlook Customer Manager is a lightweight customer relationship management (CRM) tool for Outlook, available as part of Office 365 for Business subscriptions. Read more about Outlook Customer Manager
Lightweight CRM for Outlook in Office 365
Outlook Customer Manager is a lightweight customer relationship management (CRM) tool for Outlook, available as part of Office 365 for Business subscriptions. Read more about Outlook Customer Manager

Infusionsoft  

899
Powerful marketing automation & CRM built for SMBs
Infusionsoft is a CRM for small businesses that helps to organize contacts with tagging & segmentation, score leads, track engagement, send messages & more. Read more about Infusionsoft
Powerful marketing automation & CRM built for SMBs
Infusionsoft is a CRM for small businesses that helps to organize contacts with tagging & segmentation, score leads, track engagement, send messages & more. Read more about Infusionsoft

Streak  

307
CRM for Gmail
Streak is the only CRM integrated entirely within your Gmail inbox, and works alongside all your other G Suite applications. Read more about Streak
CRM for Gmail
Streak is the only CRM integrated entirely within your Gmail inbox, and works alongside all your other G Suite applications. Read more about Streak

Apptivo CRM  

291
CRM for managing customer accounts
Apptivo CRM is a customer relationship management app that allows businesses to create and manage customer accounts with information such as contact info, website, annual revenue‚ address‚ number of employees‚ & more. Accounts can be associated with other records such as Contacts or Opportunities. Read more about Apptivo CRM
CRM for managing customer accounts
Apptivo CRM is a customer relationship management app that allows businesses to create and manage customer accounts with information such as contact info, website, annual revenue‚ address‚ number of employees‚ & more. Accounts can be associated with other records such as Contacts or Opportunities. Read more about Apptivo CRM

Salesflare  

89
More sales with less work for startups and small businesses
Salesflare is a customer relationship management (CRM) solution for small businesses & startups which is designed to reduce the time spent on data input. Read more about Salesflare
More sales with less work for startups and small businesses
Salesflare is a customer relationship management (CRM) solution for small businesses & startups which is designed to reduce the time spent on data input. Read more about Salesflare

WORKetc CRM  

87
All-in-one business management system. CRM + Social + Projects + Billing
WORKetc helps to manage the customer lifecycle from lead capturing, assigning & nurturing, to sales pipeline and contact management, to interaction tracking. Read more about WORKetc CRM
All-in-one business management system. CRM + Social + Projects + Billing
WORKetc helps to manage the customer lifecycle from lead capturing, assigning & nurturing, to sales pipeline and contact management, to interaction tracking. Read more about WORKetc CRM

Vtiger CRM  

107
All-in-one CRM for small businesses
Vtiger CRM enables marketing, sales, and support teams to follow, engage with, and plan work around customers as they move across the entire customer life cycle. Read more about Vtiger CRM
All-in-one CRM for small businesses
Vtiger CRM enables marketing, sales, and support teams to follow, engage with, and plan work around customers as they move across the entire customer life cycle. Read more about Vtiger CRM

NetHunt CRM  

54
CRM solution for adding smart email tools to Gmail inboxes
NetHunt CRM adds customer relationship management features within Gmail to enable the handling of business processes and operations from inside the email inbox. Read more about NetHunt CRM
CRM solution for adding smart email tools to Gmail inboxes
NetHunt CRM adds customer relationship management features within Gmail to enable the handling of business processes and operations from inside the email inbox. Read more about NetHunt CRM

SAP CRM On demand  

128
Enterprise CRM software
SAP CRM On-Demand is a cloud-based customer relationship management solution that integrates with SAP ERP, forming part of the complete SAP business suite.The CRM software provides a single platform to store all client account information, as well as a place to manage all customer communications. Read more about SAP CRM On demand SAP CRM enables you to align marketing, sales and customer service teams through customer behavior insights and sales pipeline analysis. SAP CRM can be used by multiple departments to create targeted campaigns, resolve issues, and close deals. The solution allows you to track the performance of your sales pipeline, to monitor sales transactions in real time and to close deals and collect payments from within the system. Sales orders can be processed, account and customer order history can be viewed, marketing campaigns can be created, and support issue tracked and resolved.
Enterprise CRM software
SAP CRM On-Demand is a cloud-based customer relationship management solution that integrates with SAP ERP, forming part of the complete SAP business suite.The CRM software provides a single platform to store all client account information, as well as a place to manage all customer communications. Read more about SAP CRM On demand SAP CRM enables you to align marketing, sales and customer service teams through customer behavior insights and sales pipeline analysis. SAP CRM can be used by multiple departments to create targeted campaigns, resolve issues, and close deals. The solution allows you to track the performance of your sales pipeline, to monitor sales transactions in real time and to close deals and collect payments from within the system. Sales orders can be processed, account and customer order history can be viewed, marketing campaigns can be created, and support issue tracked and resolved.

Springboard Retail  

63
POS and Retail Management Solution
Springboard Retail is a mobile POS and retail management software with robust reporting, customer data, and more built by retailers for multi-store retailers.  Read more about Springboard Retail
POS and Retail Management Solution
Springboard Retail is a mobile POS and retail management software with robust reporting, customer data, and more built by retailers for multi-store retailers.  Read more about Springboard Retail

PROMYS CRM Help Desk PSA  

27
Best reviewed cloud based CRM, Help Desk, PSA software
CRM with built in quoting, quote revisions automatically update the sale forecast, 360' mobile view of all customer operational data and transaction information. Read more about PROMYS CRM Help Desk PSA
Best reviewed cloud based CRM, Help Desk, PSA software
CRM with built in quoting, quote revisions automatically update the sale forecast, 360' mobile view of all customer operational data and transaction information. Read more about PROMYS CRM Help Desk PSA

SalesSeek  

34
Visual Sales CRM system & Powerful Data Management software.
Visual Sales CRM and Powerful Data Management software for B2B business. Customize your CRM to your needs and integrate it with most popular enterprise apps. Read more about SalesSeek
Visual Sales CRM system & Powerful Data Management software.
Visual Sales CRM and Powerful Data Management software for B2B business. Customize your CRM to your needs and integrate it with most popular enterprise apps. Read more about SalesSeek
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CRM Category Leaders Q1 2019

GetApp's quarterly ranking showcases the leading 10-15 CRM apps based in the cloud. Each app is scored using five factors, worth 20 points each, for a total possible score out of 100. These factors include user reviews, integrations, mobile app availability, functionality, and security. Each app's score is independent of commercial interests and existing relationships that GetApp has with app vendors.

Scroll down for more details about inclusion criteria and scoring.

Score
ReviewsIntegrationsMobileFunctionalitySecurity
75
75
Reviews 20/20
Integrations 20/20
Mobile 16/20
Functionality 19/20
Security -/20
70
70
Reviews 17/20
Integrations 17/20
Mobile 18/20
Functionality 18/20
Security -/20
69
69
Reviews 12/20
Integrations 13/20
Mobile 13/20
Functionality 16/20
Security 15/20
66
66
Reviews 11/20
Integrations 12/20
Mobile 13/20
Functionality 15/20
Security 15/20
66
66
Reviews 17/20
Integrations 17/20
Mobile 14/20
Functionality 18/20
Security -/20
64
64
Reviews 10/20
Integrations 16/20
Mobile 14/20
Functionality 10/20
Security 14/20
62
62
Reviews 16/20
Integrations 16/20
Mobile 14/20
Functionality 16/20
Security -/20
61
61
Reviews 17/20
Integrations 16/20
Mobile 13/20
Functionality 15/20
Security -/20
60
60
Reviews 17/20
Integrations 12/20
Mobile 13/20
Functionality 18/20
Security -/20
58
58
Reviews 8/20
Integrations 6/20
Mobile 16/20
Functionality 13/20
Security 15/20
58
58
Reviews 15/20
Integrations 16/20
Mobile 13/20
Functionality 14/20
Security -/20
57
57
Reviews 9/20
Integrations 10/20
Mobile 14/20
Functionality 10/20
Security 14/20
57
57
Reviews 11/20
Integrations 12/20
Mobile 15/20
Functionality 12/20
Security 7/20
56
56
Reviews 12/20
Integrations 4/20
Mobile 13/20
Functionality 14/20
Security 13/20
56
56
Reviews 13/20
Integrations 16/20
Mobile 13/20
Functionality 14/20
Security -/20

Who is the ranking for?

GetApp's Category Leader ranking is for business owners and decision makers looking for a comprehensive list of the leading cloud-based software products in the industry.

The ranking serves as a point of reference highlighting key factors that small businesses should look at when assessing a piece of software. These factors include user perception (reviews), compatibility (integrations and mobile compatibility), market presence (media presence), and security features (security).

How are the scores calculated?

An app's score is calculated using five unique data points, each scored out of 20, giving a total score out of 100. The ranking and scoring methodology ensure complete impartiality and independence from any relationships that GetApp has with app vendors.

User Reviews *

Review scores are calculated using reviews collected from GetApp and its sister sites, Software Advice and Capterra. Scores are calculated based on the total number, average rating, and recency of reviews.

The number of reviews and average user rating are scaled against the category average. A weighting is then applied to reward recency of user reviews: reviews written in the last 6 months score up to 10 points, those written between 6 and 12 months ago score up to 6 points, and those more than 12 months old score up to 4 points. These numbers are added together to give a total maximum score of 20.

Integrations

Integration scores factor in a number of variables. Up to 16 points are awarded based on the number of integrations an app has; the first 10 points are awarded based on the number of integrations relative to the category average, while 4 points are awarded based on the number of integrations relative to the leaders in the category. An additional 5 points is awarded for an integration with Zapier, a widely used software integration platform, while an extra point is given for having an open API. The total possible score for integrations is 20 points.

Mobile Platforms *

Mobile scores are calculated based on the availability of an iOS and Android app. 5 points are awarded for the presence of each app, with an additional 10 points being awarded for the number and average rating of reviews in both the App Store and Google Play. These review scores are calculated and scaled against the competition for a maximum of 5 points per platform and an overall maximum score of 20.

If there isn't a native iOS or Android app, the product's website is assessed using Google's PageSpeed Insights to measure mobile usability. The score is returned out of 100, then scaled to a score out of 5 for a maximum of 5 points.

Media Presence

Media presence is calculated using the number of Twitter followers and Facebook fans that an app has. The number of fans and followers are added together, and each app is scored based on this overall number, compared with others in the category. The first 15 points are awarded for the combined number of followers and fans scaled against the category average, while the final 5 points are awarded for the combined number of followers and fans scaled against the top leaders in the category. These two scores are added together for a total out of 20 points.

Security

Security scoring is calculated using answers from a vendor-completed survey. The questions in the survey are based on the Cloud Security Alliance self-assessment form as part of the Security, Trust & Assurance Registry. With 15 questions, each answer is assigned a point value based on vendor response, with additional points given for security certifications, for a maximum possible score of 20.

In the event of a tie, each data point is weighted for importance, with security taking precedent, followed by reviews, integrations, mobile apps, and media presence, respectively.

* All data points combining calculations for both ratings and reviews are calculated using a Bayesian estimate, which is a weighted average that includes the number of reviews and the rating of an app, benchmarked against others in the category.