getapp-logo

App comparison

Add up to 4 apps below to see how they compare. You can also use the "Compare" buttons while browsing.

Software categoriesBlog & researchAbout us

GetApp offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links. 

Email Tracking Software with Mobile Optimization (2026)

Last updated: April 2026

Key features of Email Tracking Software

Based on GetApp's analysis of verified user reviews collected between July 2021 and August 2024.

  • Engagement Tracking: Reviewers value detailed metrics on email opens, clicks, and interactions to refine future campaigns and improve engagement. 95% of reviewers rated this feature as important or highly important.
  • Email Distribution: Users appreciate the ability to easily send bulk emails to targeted lists and manage subscriber segments efficiently. 93% of reviewers rated this feature as important or highly important.
  • Contact Management: Reviewers highlight the ease of organizing, tagging, and segmenting contacts, enhancing targeted communication. 93% of reviewers rated this feature as important or highly important.
  • Email Marketing: Users find customizable templates and automation tools crucial for effective and engaging email campaigns. 93% of reviewers rated this feature as important or highly important.
  • Email Management: Reviewers emphasize the importance of scheduling, tracking, and managing emails to improve workflow and organization. 90% of reviewers rated this feature as important or highly important.
  • Reporting/Analytics: Users appreciate comprehensive analytics for tracking campaign performance, guiding strategic adjustments, and enhancing engagement. 87% of reviewers rated this feature as important or highly important.
1 filter applied

Features

Integrated with

Pricing model

Devices supported

Organization types

User rating

44 software options

Mailchimp logo

Email and SMS marketing automation platform

learn more
Mailchimp is an email and SMS marketing platform that combines artificial intelligence with marketing automation capabilities. The platform features a drag-and-drop builder, content creation tools, and audience management functions to help businesses design and distribute marketing campaigns across multiple channels.

Read more about Mailchimp

Users also considered
MailerLite logo
Category Leaders

Advanced email marketing made easy.

learn more
From newsletters to automated customer journeys—join 700,000 businesses scaling the easy way with MailerLite. 

Read more about MailerLite

Users also considered
GMass logo

Google Chrome extension for sending & scheduling emails

learn more
GMass is a Google Chrome extension, which helps businesses run mass email campaigns from Gmail, manage responses, create recipient lists, and more. Supervisors can gain visibility into sent, opened, clicked, replied, unsubscribed, bounced, and rejected email metrics through reports.

Read more about GMass

Users also considered
Constant Contact logo
Category Leaders

Streamlines marketing to grow loyal audiences

learn more
Constant Contact is a digital and email marketing platform that provides tools for creating, sending, and tracking email campaigns. The platform offers customizable email templates, AI writing assistance, and automation features to help businesses reach audience. Additionally, it includes social media marketing capabilities, SMS marketing, and multi-account solutions for organizations managing multiple locations or teams.

Read more about Constant Contact

Users also considered
Omnisend logo

Drives revenue via automated eCommerce marketing

learn more
Trusted by 150k+ ecommerce businesses, Omnisend’s all-in-one email marketing & SMS tool automates your marketing across the entire customer journey. Build customer relationships & drive sales on autopilot. 1-click integrations with Shopify, BigCommerce, WooCommerce, Wix & more.

Read more about Omnisend

Users also considered
EngageBay CRM logo
Category Leaders

Integrated sales & marketing software for growing teams

learn more
AI-powered all-in-one CRM for marketing, sales, and support — built to help small businesses grow faster.

Read more about EngageBay CRM

Users also considered
iContact logo
Category Leaders

Email marketing , automation, and landing page software

learn more
iContact's easy-to-use platform provides you with the tools to grow your business anytime, anywhere. To create your iContact Free account, visit iContact.com via the link in our bio. No credit card required!

Read more about iContact

Users also considered
Campaign Monitor by Marigold logo
Category Leaders

Cross-channel marketing made simple and stress-free

learn more
Campaign Monitor by Marigold is the leading provider of professional-grade email marketing and automation software for growing businesses

Read more about Campaign Monitor by Marigold

Users also considered
Bitrix24 logo

All in one business management workspace

learn more
Bitrix24 #1 FREE email marketing and email tracking CRM. Cloud, mobile, open source. 12 million companies worldwide. Send emails in bulk, see who's open your emails, clicked links and run automation rules based on email triggers.

Read more about Bitrix24

Users also considered
SendGrid logo

Delivers reliable email at scale for businesses

learn more
SendGrid is a solution that provides a cloud-based email infrastructure to help relieve businesses of the cost and complexity of maintaining custom email systems. It provides email delivery, scalability and real-time analytics along with APIs. The platform also offers SMTP service, email validation, deliverability insights, and dynamic templates, while supporting multiple programming languages including Node.js, Python, and Java.

Read more about SendGrid

Users also considered
GetResponse logo

Cloud-based email marketing platform

learn more
An email marketing tool that helps business owners build permission-based mailing lists, maximize conversions with email automation and responsive design and create a landing page. GetResponse features include video email marketing, email-to-speech, and a custom form builder.

Read more about GetResponse

Users also considered
Mailjet logo

Marketing Email, Transactional Email, Transactional SMS

learn more
With GDPR-compliant infrastructure and proven deliverability, Mailjet is the best Email Marketing Software & Email API for Teams. Marketers design, deliver, and automate email newsletter while developers power transactional email via robust API platform.

Read more about Mailjet

Users also considered
Agile CRM logo
Category Leaders

Sales and marketing CRM for growing businesses

learn more
Agile CRM combines powerful automation, telephony, web, mobile, email, social and scheduling features to effectively manage the entire customer journey

Read more about Agile CRM

Users also considered
Mailsuite logo
Category Leaders

Email Tracking for Gmail

learn more
MailTrack is a free email tracking solution designed to help users manage their emails across Gmail. View email activity, receive real-time notification on updates within emails and track which emails have been opened with MailTrack.

Read more about Mailsuite

Users also considered
Zoho Campaigns logo
Category Leaders

Simplified email and SMS marketing management software

learn more
Zoho Campaigns is an email and SMS marketing software for small, medium, and large businesses to automate their entire marketing process.

Read more about Zoho Campaigns

Users also considered
Mailshake logo
Category Leaders

Sales engagement platform for email, phone & social outreach

learn more
Mailshake is a sales engagement platform for modern sales teams. Send personalized cold emails at scale and set tasks to engage with prospects via phone and social media, all in one sequence, on one dashboard.

Read more about Mailshake

Users also considered
Acumbamail logo

Cloud-based tool for email and SMS marketing campaigns

learn more
Acumbamail is a complete tool with Email Marketing, SMS campaigns, and landing pages for companies of all kinds to effectively communicate with their customers between channels, expand their business and improve their conversion rates.

Read more about Acumbamail

Users also considered
Selzy logo
Category Leaders

Affordable email marketing software

learn more
Selzy is an intuitive email marketing platform that suits any business needs. It offers a wide range of integrations with your favorite tools, an easy-to-use drag&drop editor, and email templates for any occasion.

Read more about Selzy

Users also considered
Getsitecontrol logo

Emails | Popups | Automations

learn more
Getsitecontrol is an email marketing platform for small and medium-sized ecommerce brands.

It brings a complete email marketing toolset with a powerful popup builder on board. Generate leads and segment your audience, send professional newsletters, build email marketing automations.

Read more about Getsitecontrol

Users also considered
Escala logo

CRM and marketing automation platform

learn more
Escala is a marketing automation platform that helps businesses manage customers and streamline ad campaigns. Users can create landing pages and forms by customizing templates and publishing them according to requirements.

Read more about Escala

Users also considered
Emma by Marigold logo
Category Leaders

Multi-channel marketing that works for you.

learn more
Emma by Marigold is an email marketing platform which focuses on segmentation, automation, and an easy-to-use email builder for teams of all sizes to leverage their customer data, increase engagement, and drive more revenue from email. Users can create and collaborate on email campaign content.

Read more about Emma by Marigold

Users also considered
Warmy logo

Email deliverability solution

learn more
Warmy is an email deliverability tool that helps businesses, marketers, and entrepreneurs achieve optimal email deliverability rates. The tool uses state-of-the-art AI automatic processes to ensure that mailboxes are ready for email marketing campaigns and deliver emails to the intended recipients' inboxes. With Warmy's Adeline AI engine, users can achieve full automation and enjoy complete progress monitoring of their email campaigns.

Read more about Warmy

Users also considered
ReachMail logo

Web-based email message creation and campaign marketing tool

learn more
ReachMail is a web-based email marketing solution designed to meet the needs of small and medium-sized businesses, offering scalable pricing plans and features which include campaign creation and management, social media sharing, custom templates, a survey builder, spam checking, and reporting

Read more about ReachMail

Users also considered
Pinpointe logo

Advanced-feature email marketing for less

learn more
Pinpointe is the go-to email service provider for businesses that have outgrown their current email platform. If you're ready for more advanced features and service, Pinpointe is the right choice.

Read more about Pinpointe

Users also considered
emBlue logo

Integrate channels, become omnichannel

learn more
Segment your audience based on interests, activity in your campaigns, or behaviors on your website. Then, create effective remarketing campaigns and increase your results.

Read more about emBlue

Users also considered