Hootsuite - 2026 Pricing, Features, Reviews & Alternatives

Reviewers appreciate Hootsuite's post scheduling capabilities for its ability to plan and automate social media content. They find it helpful for maintaining a consistent online presence and saving time by scheduling posts in advance across multiple platforms. Users like the visual calendar format and the ability to edit scheduled posts. They report that this aspect of Hootsuite allows them to focus on engaging with followers while ensuring timely content delivery. Some users mention limitations like the inability to schedule Instagram posts with multiple photos. Of the 190 Hootsuite users who gave detailed accounts of their use of Post Scheduling, 98% rated this feature as important or highly important.

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“Post Scheduling is a must for my publishing company. We have multiple projects to post about over several platforms, and being able to pick a day to schedule that out each week helps us keep a consistent social presence. ”

CC

Courtney C.

Owner

“Hootsuite allows users to schedule posts in advance, so they can plan their social media content and have it automatically published at specific times. This feature helps save time and ensures consistent posting.”

Saeed E.

Engineer

Users value Hootsuite's social media integration for its convenience in managing multiple platforms from a unified dashboard. They appreciate the ability to schedule and manage posts across various social media accounts like Facebook, Instagram, and Twitter simultaneously. Reviewers highlight the time-saving aspect and the ease of tracking and responding to comments and messages. They also mention occasional issues with certain integrations, such as LinkedIn requiring reconnections, but overall find the integration helpful for streamlining social media management. Of the 82 Hootsuite users who gave detailed accounts of their use of Social Media Integration, 98% rated this feature as important or highly important.

Reviewers indicate that Hootsuite's automated publishing is a valuable aspect for maintaining a consistent online presence. They appreciate the ability to schedule posts to be automatically published at specific times, which saves time and effort. Users find it beneficial for targeting content to specific audiences and leveraging analytics to determine the best posting times. Some users mention the need for improvements in handling Instagram stories and posts with multiple photos, but overall, they find automated publishing to be a significant time-saver. Of the 144 Hootsuite users who gave detailed accounts of their use of Automated Publishing, 92% rated this feature as important or highly important.

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“The automated publishing feature is also another key element of Hootsuite. Being able to schedule out months in advance of content that will automatically publish on the specific date and time selected is so relieving. I also love the fact that Hootsuite shows you the best time to post at also. ”

KU

Kyra U.

Marketing and Brand Coordinator

“Hootsuite's Auto-Scheduling feature is another strength of the platform. This feature uses data and analytics to determine the best time to publish content, which can result in increased engagement and reach. This feature also saves time and effort, allowing me to focus on creating great content.”

amr t.

pharmacist

Users report that Hootsuite's multi-account management is highly beneficial for managing multiple social media accounts from a single dashboard. They appreciate the ability to schedule content for various platforms with specific text adjustments for each. Reviewers find this aspect simplifies their workflow and ensures consistency in their social media strategy. They also value the capability to assign roles and manage teams, although some mention limitations in the free version and occasional technical difficulties with certain platforms. Of the 131 Hootsuite users who gave detailed accounts of their use of Multi-Account Management, 89% rated this feature as important or highly important.

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“It helps you manage a number of your various social media accounts and gathers them in one location, saving you time and displaying some analyses of these accounts.”

EA

Eslam A.

Graphic Design

“In Hootsuite, you can connect multiple social media accounts and manage very easily. It provides easy tracking, scheduling, and analytics system for every accounts. It is best for managing multiple accounts at the same time.”

Amit D.

Marketing Manager

Reviewers find Hootsuite's content management tools helpful for organizing and managing social media content. They appreciate the content library for storing and reusing posts, images, and other media assets. Users like the ability to see all content in one place, which helps them stay organized and maintain a consistent posting schedule. They also value the integration of various tools like team collaboration and media libraries. Some users mention that updates to social media platforms can cause temporary disconnects, but overall, they find content management efficient. Of the 110 Hootsuite users who gave detailed accounts of their use of Content Management, 86% rated this feature as important or highly important.

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“It helps me manage the content on my connected social media accounts with easy. I can see the engagements on my posts on the different connected social media accounts all from one single dashboard”

EM

Emmanuel M.

Digital Marketer

“Hootsuite is a great tool for content management. It allows you to see all of your social media in one place and helps you to schedule and post content. I love I can see everything in one place and that it helps me to be more organized with my posting.”

Ak M.

Writer

Reviewers highlight Hootsuite's reporting and analytics capabilities for providing valuable insights into social media performance. They appreciate the ability to track metrics such as engagement, reach, and follower growth, which helps them optimize their social media strategies. Users find the customizable reports and data visualization useful for making data-driven decisions. Some mention that while the analytics are adequate, there is room for more detailed and precise data. Overall, they find the reporting and analytics aspect essential for measuring the impact of their social media efforts. Of the 101 Hootsuite users who gave detailed accounts of their use of Reporting/Analytics, 86% rated this feature as important or highly important.

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“With the new "Reporting and Analytics" feature in Hootsuite, I am able to easily track the performance of all my social media posts, whether they are getting organic or paid reach. Reporting is always one of my biggest worries with clients since I have to explain why their posts don't have any followers or likes.”

BT

Brahim T.

Freelancer

“What I like about the report/analytics in hootsuite is that I can monitor campaign success and understand return on investment with the aid of these new features.”

Daniel I.

Digital Strategist