Contentools Pricing, Features, Reviews & Comparison of Alternatives


Content marketing and campaign scheduling

4.5/5 (10 reviews)

Contentools overview

Contentools is a content marketing platform for creating, collaborating on, publishing, and analyzing content for marketing campaigns. Designed for mid-sized and enterprise companies, Contentools allows users to plan, distribute and measure campaigns from one cloud-based platform. Features of the platform include an editorial calendar for scheduling campaigns and posts, custom workflow creation, an idea repository for collaborating on strategies, AI-powered content insights, auto-publishing of social posts, and more. Contentools also offers an in-app content editor with which businesses can create and edit marketing content with SEO indicators.

In order to help marketers unify and streamline their content marketing Contentools offers features including a production dashboard to monitor team progress, as well as strategy creation and an ideas pipeline for collaborating on content ideas. The marketing calendar facilitates the scheduling of current and upcoming tasks, and allows users to drag and drop content onto the team calendar to let others know what they are working on. Analytics provide users with insight into the performance of individual posts and allow users to identify which types of content perform best with audiences. Contentools integrates with a range of third party applications such as Facebook, Salesforce, Evernote, Dropbox, and more through Zapier, for seamless content and data transfer.


Starting from
Pricing options
Value for money
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Business size



United States, Asia, Australia, Brazil, Canada and 9 other markets, China, Europe, Germany, India, Japan, Latin America, Mexico, Middle-East and Africa, United Kingdom

Supported languages

English, Portuguese
Contentools screenshot: Setup custom workflows within ContentoolsContentools Presentation OverviewContentools screenshot: Create and manage user profiles and permissionsContentools screenshot: Setup content strategies and personasContentools screenshot: The content editor allows users to create, edit, and review content

Contentools reviews


Very good


Value for money
Ease of use
Customer support
Thiago Sgobero

The ultimate money and time saver

Used daily for 6-12 months
Reviewed 2019-05-02
Review Source: Capterra

Contentools was, at the time we decided to make the purchase, a life saver. We were having trouble with low performing copywriting personell, and those in house professionals were costing a lot to the agency. We decided to outsource via Contentools and we couldn't be happier: the success we've obtained since then was amazing. We suddenly became able to plan ahead, make content timesheets that spanned months and improve productivity in a level we didn't even realize at the time that we could. Outsourcing comes with problems, though. We didn't want the freelance professionals working with us to receive less than they deserve. Contentools, then, was the best fit for our agency. Their princing system is fair and just to the professionals and reasonable to us, as the employers. In general, Contentools is a great contributor to our growth in the market. We are now able to take on any demand beacuse we know we have a large group of professionals working with us, and a great support (I've never seen such great commitment from the staff in any marketing tool I've been in contact with before) to guide us along the future of our content strategy.

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Petra Hajal

Excellent support, good software.

Used daily for 6-12 months
Reviewed 2018-08-27
Review Source: Capterra

Since we started using Contentools, our content marketing engine has levelled up. We now have everything stored in one place and a pathway to accept incoming content creation ideas from the whole company. This has definitely​ scaled our content efforts, offered visibility over projects, replaced useless spreadsheets and facilitated the daily work of our marketing team!

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Ana Paula F. L. Brito


Used weekly for 2+ years
Reviewed 2019-03-14
Review Source: Capterra

People make all the difference. The care, the agility in the care, the commitment of the professionals involved for sure making of our partnership Decision Systems with Contentools the success that is today. We already had intercurrences, but we were always accompanied with great care and attention. It is more than the cost x benefit of the software, it is a real partnership.

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Anderson Ojope

The ideal tool for managing the production of digital marketing content

Used daily for 2+ years
Reviewed 2019-05-28
Review Source: Capterra

Having been essential for scaling up the production of internal content, our agency, and our customers.

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Chris Marin

Recommend for all our customers

Used daily for 1-2 years
Reviewed 2018-10-01
Review Source: Capterra

Keep at it Contentools team, you're doing great work helping teams align on their most important work (generating leads)!

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Contentools pricing

Starting from
Pricing options
Free trial
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Contact Contentools for pricing information.

Contentools features

Activity Dashboard
Campaign Management
Content Management
Drag & Drop Interface
Multi-Channel Marketing
Real Time Data
Social Media Integration
Third Party Integration

A/B Testing (161 other apps)
API (430 other apps)
Automatic Notifications (156 other apps)
Campaign Analysis (213 other apps)
Customizable Branding (212 other apps)
Customizable Templates (229 other apps)
Data Import/Export (173 other apps)
Engagement Analytics (201 other apps)
Monitoring (208 other apps)
Real Time Analytics (178 other apps)
Reporting & Statistics (248 other apps)
Social Network Marketing (158 other apps)

Additional information for Contentools

Key features of Contentools

  • Access Controls/Permissions
  • Audience Targeting
  • Brand Management
  • Categorization/Grouping
  • Editorial Calendar
  • Multi-Channel Publishing
  • Publish Scheduling
  • Social Media Management
  • Text Editor
  • Web Content Publishing
View All Features