dotmailer Pricing Plan & Cost Guide

dotmailer

Email marketing automation software

4.22/5 (125 reviews)

dotmailer Pricing

Starting from: $150.00/month

Pricing model: Subscription

Free Trial: Available (No Credit Card required)

Contact for specific pricing data

Free Trial

Competitors Pricing

Bronto

Pricing model: Subscription

Referral SaaSquatch

Starting from: $399.00
Pricing model: Subscription
Free Trial: Available (No Credit Card required)

Atomic Reach

Starting from: $599.00/month
Pricing model: Freemium, Subscription
Free Trial: Available (No Credit Card required)

Polis

Pricing model: Subscription
Free Trial: Available (No Credit Card required)

Pricing Comparison

How does dotmailer compare with other Marketing apps?

Subscription plan?

dotmailer



97% of apps offer a
subscription plan

Free trial?

dotmailer



83% of apps have a
free trial

Freemium plan?

dotmailer



26% of apps have a
freemium plan

Pricing Comparison

Marketing app prices shown are $/month




dotmailer Pricing Reviews

Pros
  • The features and automation are excellent
  • Easy to use Great Customer Success Advanced Sophistication
  • Dotmailer is very flexible and you will have a lot of options for your e-mail campaigns.
  • It has most of the features we want. We just need to figure out how to use them all effectively.
Cons
  • Price is high especially if we wanted to use it for all of our subsidiary brands
  • The cost of course. Its not for everyone and especially if you have a large e-mail base.
  • No way to track ROI, for our account at least. Issues with Outlook 13 and Outlook web compatibility.
  • It can be difficult to set up the rules for sending out automatic emails with the or and and statements.
94%
recommended this to a friend or a colleague

24 reviewers had the following to say about dotmailer's pricing:

Ryan Robertson

Functionality is pretty good but have had a few unresolved issues where work arounds were required.

Used daily for 6-12 months
Reviewed 2018-02-15
Review Source: Capterra

We were able to send strategic and successful automated email campaigns to engage our customer base. We were able to design cleaner and more attractive templates than we have ever had before. Ease of use and template designer. Ease of contact and segment management. Support was always ready and willing to help even if they could not resolve issue. Pricing is very affordable for what you get as well.

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dotmailer

Email marketing automation software

Matthew freeman

Very Simple and easy to set up email campaigns

Used daily for 6-12 months
Reviewed 2018-02-15
Review Source: Capterra

Very simple to use interface. The emails are simple to create. Segments are easy to maintain and implement users into specific category. Much cheaper rates than a lot of competitors out there.

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dotmailer

Email marketing automation software

Mike Phillips

We use it for our current campaigns and we enjoy it

Used daily for 1-2 years
Reviewed 2018-02-15
Review Source: Capterra

The UI is responsive, effective and looks great. The site gives good interaction feedback so we know where issues with campains might exist.

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dotmailer

Email marketing automation software

Susan Wisbey-Smith

I've been a DotMailer user for years, and have found this system to be one of the most reliable.

Used daily for 2+ years
Reviewed 2017-09-26
Review Source: Capterra

Ease of use, and reliability. I like the automation features. Support is readily available. Well priced.

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dotmailer

Email marketing automation software

mark lippmann

good platform features, good value

Used daily for 2+ years
Reviewed 2018-02-15
Review Source: Capterra

Dotmailer features are very competitive and their pricing model is better than those in the competitive landscape.

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dotmailer

Email marketing automation software

Anonymous

Dotmailer Allows Us To Automate Our Email Marketing Campaigns!

Used daily for 6-12 months
Reviewed 2018-05-30
Review Source: Capterra

Automated email marketing campaigns.We recently switched from another service to Dotmailer because it allowed us to connect it to our shopping cart and build automated programs that send emails out to users depending on certain criteria. We were able to easily build a program that monitors abandoned carts and post-purchase follow ups.

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dotmailer

Email marketing automation software

Addison Landers

Best Email Marketing product we have used

Used daily for 6-12 months
Reviewed 2018-08-17
Review Source: Capterra

Our experience with DotMailer has been fantastic. The product is easy to use and full of features. The staff is friendly and supportive. The features and automation are excellent

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dotmailer

Email marketing automation software

Katie Paur

Better than Bronto

Used daily for 6-12 months
Reviewed 2018-05-02
Review Source: Capterra

This software was priced better than the previous software that we were using and it offers more. The drag and drop editor is far superior to that of Bronto. The programs are fairly easy to set up and I like being able to use the drag and drop editor to make emails that actually look good.

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dotmailer

Email marketing automation software

Justin Collicco

Easy to Use & Sophisticated

Used weekly for 6-12 months
Reviewed 2016-11-21
Review Source: Capterra

I have worked with dotmailer for a year now. They're customer success helped me to create campaigns that improved revenue from email by 98% in 11 months. They also gave me a great discount being a nonprofit. As a marketer and not a programmer, Dotmailer has made it easy for me to create sophisticated & segmented campaigns to reach target different demographics. Any time I have a question or a problem, my customer success manager always helps me to sort it out in a timely manner.Easy to use Great Customer Success Advanced Sophistication

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dotmailer

Email marketing automation software

paul bars

it's ok

Used daily for 1-2 years
Reviewed 2018-02-15
Review Source: Capterra

It has most of the features we want. We just need to figure out how to use them all effectively.

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dotmailer

Email marketing automation software

Melanie Jones

Best i've used, but does need some updating.

Used daily for 2+ years
Reviewed 2017-09-26
Review Source: Capterra

Super easy to use. Love how I can add as many images as I need. Great ability to edit the images inside of dotmailer.

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dotmailer

Email marketing automation software

Annika Luke

I have an overall positive experience with DotMailer.

Used daily for 6-12 months
Reviewed 2018-05-02
Review Source: Capterra

Email our customers in an easy way.I used Listrak for years and feel like they were nickel and diming me on everything I wanted to add. The best part of DotMailer is you pay one price and they integrate so nicely with our magento backend.

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dotmailer

Email marketing automation software

Claire Tomm

Easy to use with great support.

Used daily for 1-2 years
Reviewed 2018-05-07
Review Source: Capterra

It's intuitive and powerful. I can build an automated program to do anything I can imagine with my contacts. The only limits are within the quality of my own data or imagination. If I'm ever stuck on what to do I can get a knowledgable rep on chat within seconds to help.

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dotmailer

Email marketing automation software

Naomi Tenabe

Brilliant mailing platform.

Used daily for 6-12 months
Reviewed 2018-05-21
Review Source: Capterra

I like the Dotmailer support team , they were very helpful while we first began using this solution and they have been helpful at every step during these past few months.As a sales and marketing specialist ; I was able to reference the Dotmailer support team approach to my team ,as an example of how to provide effective product support to users. I have got very little knowledge of html and I have been able to use this solution to create newsletters still ,all thanks to their easy editor which removes the need to leverage on a programming background to get work done. I must admit though ,that for my marketing colleagues who have got a better programming knowledge ; they create better newsletter templates than I do. It has an high email delivery ratio and we are able to monitor the number of recipients who opened our newsletter emails.

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dotmailer

Email marketing automation software

Travis Romine

Comprehensive feature set, great upgrade from Chimp!

Used daily for 2+ years
Reviewed 2017-09-26
Review Source: Capterra

Magento integration, segmentation and advanced subscriber targeting.The Magento integration is terrific, you can really give your subscribers email offers tailored to their interests. That's such a crucial part of email marketing. The added bonus of the surveys and module/opt-in forms are amazing for a product in this price range. Listrak is charging one of my clients 20k/yr extra for some of the features baked into Dotmailer. I'll be moving them over to DM soon.

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dotmailer

Email marketing automation software

Rony Amar

Great tool

Used daily for 2+ years
Reviewed 2018-08-28
Review Source: Capterra

Dotmailer is very flexible and you will have a lot of options for your e-mail campaigns.

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dotmailer

Email marketing automation software

Anonymous

Advanced email software and easy to use

Used daily for 2+ years
Reviewed 2018-01-13
Review Source: Capterra

Amazing features and functionality like split testing, geolocation reports, dynamic content and easy to use templates.

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dotmailer

Email marketing automation software

Michael Luxenberg

Assistant controller of a 150 employee software company

Used weekly for 2+ years
Reviewed 2017-11-27
Review Source: Capterra

dotmailer offers a seamless, state-of-the-art automation workflow. Their software has all the features a business could ever need from the EasyEditor template builder to dynamic content to deliverability and geotargeting metrics. We also get our personal account manager which is great value-add.

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dotmailer

Email marketing automation software

Anonymous

Competitive pricing, flexible API works with our custom CRM, responsive customer support

Used daily for 6-12 months
Reviewed 2018-02-15
Review Source: Capterra

Much better email personalization.Includes most features competitors offer but at a lower cost. GUI is straightforward and easy to learn. Good API support that works with our custom CRM. Customer support replies quickly and always seems knowledgeable. Online knowledgebase is comprehensive. Campaign reporting was recently improved.

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dotmailer

Email marketing automation software

Stephanie Gruwell

It's only as powerful as your ability to use it

Used weekly for 2+ years
Reviewed 2018-08-17
Review Source: Capterra

Originally, we thought it was terrible. We wanted to quit and felt it was too expensive. Oddly - and by accident - we found where all of these people were signing up to subscribe to our newsletter and we didn't know it. We are small and reliant on one person to know how to do those things and it was eye opening for us. As soon as we figured out what was going on, both my husband and I began to play with it a little more and enjoyed coming up with campaigns and ideas. The power is really knowing the ins and outs of the application.For us (small online retailer), we love the ability to craft targeted emails based on what the customer is buying or is sitting in their cart. We were also able to use it to ask customers for business and product reviews.

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dotmailer

Email marketing automation software

Yusra Khan

A MUST BUY SOFTWARE!

Used weekly for 2+ years
Reviewed 2018-02-13
Review Source: Capterra

The landing page builder makes it really easy to build nicely designed landing pages that helps our lead generation campaigns. We are utilizing DotMailer to market to the emails we gather at events which we were unable to reach before.The interface design is clean and organized making it easy to find what you're looking for. Dotmailer s extremely flexible, it allows creating complex layouts on emails without sacrificing client cross-compatibility too much. The best feature offered by Dotmailer is Email Automation Programs. My organization was able to set up a Welcome email series for different people. The easy editor makes creating emails fun. Great customer service from support. the cost is extremely fair and the account managers are really great.

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dotmailer

Email marketing automation software

Chuck Gladstone

Pleasantly surprised

Used weekly for 6-12 months
Reviewed 2018-01-06
Review Source: Capterra

By far, the ease of use. I am not the most technically savvy but the dashboard is very easy to navigate. I have an online jewelry business and my customers have been loving my email promotions and personalized messaging. Very happy with my account rep as well which from my research nobody else was able to offer. If they were it was an additional cost and not built into the monthly. She guides me from basic questions through more advanced automation setups. Very pleased with the service and the company.

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dotmailer

Email marketing automation software

Rudy Pramana

Excellent Email Automation for Magento

Used weekly for 2+ years
Reviewed 2018-08-17
Review Source: Capterra

If you are looking for a simple to use email automation system with Magento, it is probably one of the top choice. However if you are handy and like to create your own logic and unique segmentation from your email interaction, it may not be sophisticated enough.It works well if you are using Magento as your e-commerce platform. It is easy to use and the integration logic with Magento is very simple to execute. The package also comes with survey forms, SMS and ability to create landing pages. If you are new to email automation, this system may be a good start to get you familiar with logics and scheduling.

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dotmailer

Email marketing automation software

Judson Harmon

A great platform, if this was 2009 and not 2017

Used weekly for 2+ years
Reviewed 2017-08-30
Review Source: Capterra

A lesson in vetting platforms that claim to be solutions more thoroughly before proceeding. Other than that, I cannot think of another benefit.The analytics on each email campaign. It is nice to get a visual report following the performance of the email campaign.

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dotmailer

Email marketing automation software