Yext Pricing Plan & Cost Guide

Yext

SEO optimized local pages, locators & mobile screens

4.38/5 (97 reviews)

Yext Pricing

Pricing model: Subscription

Price varies based on number of locations.

Packages: Starter, Professional, Premium

Contact Yext for further pricing details.

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Yext Pricing Reviews

Pros
  • Yext has been great with customer support and caring about my needs. The sales team has been very helpful whenever I have a question.Frank F.Read the full review
  • Our experience with Yext has been amazing. Our company had an existing subscription that I took over, so in any other instance I would have been out of luck with training.Hayley M.Read the full review
  • Price is kind of high, but their service is worth it. Their support is really great and responsive too.Ian R.Read the full review
Cons
  • Another big negative is that if we were ever to stop using Yext, the citations we purchased through Yext will be "unlocked" and basically lost.CHARLES T.Read the full review
  • In fact, there were things the sales rep flat out lied about.Kevin M.Read the full review
  • Don't fall for the smooth sales guy. Their support is pathetic.Michael M.Read the full review
88%
recommended this to a friend or a colleague

23 reviewers had the following to say about Yext's pricing:

Madison Petitto

Great, simple to use software with cool features

Used weekly for 2+ years
Reviewed 2020-09-29
Review Source: Capterra

My overall experience was good, but like I said, the cost was was irked me.

Pros
I liked most how user-friendly the software was, and how well it worked.

Cons
The price. It is definitely pretty expensive when you compare it to other similar softwares on the market.

Response from Yext


Hi Madison, thanks so much for the review! We want to make sure you're getting the most out of our partnership. Our client support team and your account team are always available to help you. You can reach out to us at support@yext.com if you have any questions about our platform and how to optimize your account and services. We really appreciate your feedback.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 6/10

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Meghan Trapp

Great Local SEO SAAS

Used daily for 2+ years
Reviewed 2019-04-23
Review Source: Capterra

Pros
This software has a clean UI that let's the user know the status of every listing for every location.

Cons
Yext is priced signifantly higher than other tools in a similar space. However, we are happy with the value for the pricing structure.

Response from Yext


Thank you for the review, Meghan. We appreciate your kind words and happy to have B2 Interactive on board as a client!

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Ian Robertson

Effective and Easy to Use

Used daily for 2+ years
Reviewed 2019-07-19
Review Source: Capterra

Overall I like their service. Price is kind of high, but their service is worth it. Their support is really great and responsive too

Pros
It is easy to add locations, citations are built VERY quickly, customization abilities for each location are really nice too

Cons
Kind of expensive - and your citations revert back when you stop your subscription (but I get that part)

Response from Yext


Thank you for your review, Ian. We're happy to hear that you're satisfied with our products and services and appreciate the feedback on our pricing structure. We are always looking for helpful feedback and will pass it along to our team. Thank you again for being a great customer.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

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Daniel Holliday

Do not recommend Yext, no way

Used monthly for 6-12 months
Reviewed 2019-04-19
Review Source: Capterra

I recommend staying away, better tools out their to consider first.

Pros
The idea behind Yext is solid. It's goal is to help companies manage their listings across search engines and online directories

Cons
1. Expensive 2. For the price, I just don't see the value, the vast majority of the search engines and directories they list are useless, especially for small businesses. 3. I don't believe their service can really provide a SEO boost. There are too many factors to consider for SEO these days and using Yext for SEO

Response from Yext


We appreciate the feedback, Daniel and will share it with our team. Our mission is to put businesses in control of their information everywhere it might live, making the business itself the authoritative source of this information. If you have any additional feedback, you're more than welcome to reach out to clientfeedback@yext.com.

Rating breakdown

Value for money
Ease of use
Features

Likelihood to recommend: 1/10

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Amber Callan

Easy to Consolidate Your Listings, A Bit Expensive To Do So

Used monthly for 2+ years
Reviewed 2019-10-16
Review Source: Capterra

Overall, our marketing agency puts all of our local clients on YEXT. It's an easy way to consolidate all your business listings in one place and manage them accordingly!

Pros
As a marketing agency, we have a ton of clients that need a listings management service like YEXT. YEXT can help you consolidate all your listings in one place and when your business switches addresses, YEXT is a lifesaver. Their duplicate suppression is also key to doing this job well!

Cons
We do have a bulk package which makes YEXT a little cheaper, but if I were a business just getting YEXT on its own, there are cheaper options. You should also look at all the listings they can create - Not all of them are applicable to every business and every industry, but they do have a good selection overall.

Response from Yext


Hi Amber, we really appreciate your honest feedback and are glad to hear about your positive experience with Yext!

Rating breakdown

Value for money
Ease of use
Features

Likelihood to recommend: 9/10

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Adam Draper

Manages our client's listings and notifies us of reviews.

Used monthly for 2+ years
Reviewed 2017-08-15
Review Source: Capterra

Yext manages our listings for all of our clients. It also monitors for any reviews and sends an email notification when our clients get one.

Pros
The system is very easy to use and automates a very labor intensive process. Yext is a significant portion of our local SEO and citation building/management strategy. The system is as easy as can be. You fill in the blanks, upload the pictures, connect the accounts, and hit submit. It is that easy. Yext will also monitor for duplicate listings. It would provide a side by side view of the listing it created and the potential duplicate. That way you can decide what to do with it. And if you want the listing suppressed, you ask Yext to do so.

Cons
Cost is the biggest factor. It is honestly perfectly priced. Because if it was any higher in cost, I wouldn't get it. But it is just cheap enough for us to keep it. I just don't feel like it is a 'great' value. There are a number of features we just don't use. Like the analytics. But that might just be because we are an agency and pay to have higher quality analytics than what comes with Yext. One big gripe is the integration with Google My Business. We were using Yext before they added that functionality. The problem was that Yext overrode the business categories and caused some local maps issues. Once we figured out that you can override that function, we got it taken care of. But it took us awhile to figure that out. So the con here is that you have to know about that override feature or you can screw up your listings.

Response from Yext


Thank you for writing a review. We appreciate your feedback and will convey it to our team!

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Andy S

Local SEO Experts - This Is For You!

Used weekly for 1-2 years
Reviewed 2019-08-02
Review Source: Capterra

Pros
- In the industry, there are TWO tools that matter and Yext is one of them! - A powerful tool that provides updated information on a business and their local listing, making it easy to manage a company's local listings/reputation. - Saves a WEALTH of time that is only spent on entering hours of operation, address information, etc:. - Ability to add structured data to your website. - Yext has the ability to track any inconsistencies or duplications on the internet regarding a company's NAP.

Cons
- Support may take time. - Social posting is limited to Google - this tool lacks in the social media management department. - Can be expensive for small businesses - but it's worth the investment if you can afford it.

Response from Yext


Thank you so much for your kind words and feedback, Andy!

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Tyler Sickmeyer

Mandatory Software for Local SEO

Used weekly for 1-2 years
Reviewed 2019-09-21
Review Source: Capterra

Much like your medicine, you have to take it. Yext is a mandatory tool for local SEO.

Pros
The title says it all- Yext seemingly has a monopoly on local listings, making it mandatory for local SEO efforts. That said, it is quite effective at what it does.

Cons
The pricing is a little prohibitive and we'd like to see some discounted options for bundle purchases. Otherwise it's fine.

Response from Yext


Thank you for your review, Tyler. We appreciate the feedback and will send it along to our team.

Rating breakdown

Ease of use
Features

Likelihood to recommend: 8/10

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Anonymous

Seamless

Used monthly for 1-2 years
Reviewed 2019-04-23
Review Source: Capterra

Great.

Pros
The YEXT dashboard is very easy to navigate. I like how quick everything was published upon signing up with YEXT, and furthermore, the analytics is easy to read, export and analyze.

Cons
I think that the price is a bit high, however, the features you get on the the star-up plan are worth it.

Response from Yext


Thank you for leaving your review.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Tara Wood

All in one

Used occasionally for 1-2 years
Reviewed 2019-02-21
Review Source: Capterra

We have used this twice now to update our business listings. Its been a simple transaction. It is a bit expensive though.

Pros
I like that it updates all in one area.

Cons
A little pricey. I still like the program but it is a little on the expensive side.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Anonymous

Awesome platform for multi-unit data management!

Used daily for 1-2 years
Reviewed 2019-04-23
Review Source: Capterra

Overall Yext provides exceptional results at a reasonable cost.

Pros
I love the ability to control multiple entities from one source of truth that then populates out to the various networks/data aggregators.

Cons
The review platform could use some revamping/improvements.

Response from Yext


Thanks for leaving your review and your helpful feedback.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

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Anonymous

A Powerful (Albeit Expensive) Option for Listings Management

Used weekly for less than 6 months
Reviewed 2019-12-05
Review Source: Capterra

Unified listings and review management has helped improve efficiency and ensure that all of our client data is correct, up-to-date and on the most important sites.

Pros
Customer service/support is best-in-class for this type of platform. The platform links up with some relatively important sites and services, and I really like how well the knowledge graph works to unify data across all of them. Duplicate suppression is top-notch, and everything is explained clearly for novices to power users.

Cons
Like any platform of this type, Yext's portfolio of linked sites does include some relatively low-quality options (i.e., some listing sites that aren't applicable to most industries).

Response from Yext


Thank you for your feedback! We're glad to hear you found our Listings and Reviews products helpful for your business.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Anonymous

A need for some. For the rest, expensive.

Used monthly for 2+ years
Reviewed 2019-02-07
Review Source: Capterra

Pros
Yext is a comprehensive solution that allows for ease of updating multiple platforms. This is helpful for changing an address after a move, a branding change to name or spelling, and even consistency across online profiles for improved SEO rankings. We have used this solution for improving rankings where profiles were not consistently listed with the same name and address. This solution is almost a necessity for those who do not have login access to all of their online accounts. If you plan to manage your reviews online, this solution offers user-friendly reporting as well. User engagement is key for reputation management. This is the most comprehensive solution available.

Cons
Yext is expensive for something you can have intern do over time. If you want to edit profiles, someone can do this one by one by hand. So the cost of this solution can be intimidating. And soliciting reviews and managing can be as simple and sending requests. But this automates the process. Custom support has not been my favorite as well.

Response from Yext


Thank you for leaving your review. We appreciate your candid feedback and are happy to hear that our software has helped your business keep consistent information across the web and with your reviews management strategy.

There are a few ways to correct your digital knowledge, some of which are quicker than others. You can manually update information on each site by adding your business information to each individual publisher. You can also leverage a tool like Yext, which does this in near real-time across the hundreds of publishers we partner with, saving time and resources.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 5/10

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spring sanchez

Great to use until you stop paying and they reverse the listings

Used occasionally for 2+ years
Reviewed 2018-02-07
Review Source: Capterra

When you pay you see benefits but once you stop paying and it's reversed you didn't get any value just a headache.

Pros
About five years ago they had a fantastic sales person who provided tons of support and made sure things were quickly resolved.

Cons
Once you stop paying for the service, listing are reversed. I had many conversations with support about this but they just wanted more money and continue paying to fix the issue.

Response from Yext


Thank you for leaving a review. Yext does not hold your data hostage. Cancelling your Yext subscription does not overwrite the updates you have already made through Yext, and Yext will not force your listings to revert.

When you cancel your subscription, Yext no longer sends your digital knowledge to the sites in the PowerListings® Network. Afterwards, your digital knowledge becomes subject to the normal data compilation process of each publisher, which may result in your data and content changing over time.

If you have additional questions, please email support@yext.com.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 0/10

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John Mueller

Other options available.

Used occasionally for 6-12 months
Reviewed 2019-11-19
Review Source: Capterra

Overall, the platform was fine. However, with the cost and competitiveness, I would never use it again.

Pros
We used the white label version to offer as a service for our clients. Overall the platform is great and top-notch.

Cons
After doing some research there are many other platforms that offer more for less. Not to mention that as a white label client Yext was competing against me for retail business.

Response from Yext


Hey John, we appreciate your candid feedback. If you're interested in having a conversation about your experience, please reach out to us at support@yext.com.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 4/10

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Hailey Owen

Yext Solutions for Location Listing Management

Used weekly for 1-2 years
Reviewed 2019-05-09
Review Source: Capterra

Syndicating data across the web can be a daunting task for anyone. With Yext, that task is manageable for those that are scaling their business.

Pros
It's direct API connections into the various publishers ensure that our client's updates get published within seconds.

Cons
It's expensive and for service based organizations they don't provide any support when verifying with Google.

Response from Yext


Thank you for leaving your review, Hailey. We appreciate your feedback regarding our support and verifying with Google. We will relay that information to our team.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Giovanni Jaramillo

My Go-To Local Business Listing Software

Used monthly for 1-2 years
Reviewed 2019-07-18
Review Source: Capterra

Yext has made it easy for us to generate income from a very necessary action that small businesses and big businesses alike absolutely need done. We get results in just hours where some other listing software can take days to update listings.

Pros
We've seen the best results for our clients when using Yext to update/correct their business listing across the web. It's an easy to use interface that helps you keep on top of all listings and finds the issues for you. This has saved us countless hours of manual searches.

Cons
The cost makes it a bit difficult to sign up some clients that do not have a big budget.

Response from Yext


Thank you for leaving your review, Giovanni. We appreciate the kind words and are glad to hear that your clients are finding success with our services.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Anonymous

Makes listings easy

Used monthly for less than 6 months
Reviewed 2018-05-30
Review Source: Capterra

accurate local listings

Pros
If you don't want to spend a ton of time manually claiming and keeping track of your local listings, Yext is for you. Support is very helpful during setup phase and the interface of the tool is very easy to use.

Cons
I think the cost is a little high. However, I can see why. There aren't a lot of tools out there like Yext.

Response from Yext


Thank you for taking the time to leave a review! We're so happy to hear that Yext has been beneficial in managing your listings, and that our Support Team has been helpful. We will pass on the kind words.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Anonymous

Get listed in all the major directories with a few key strokes

Used weekly for 6-12 months
Reviewed 2018-04-04
Review Source: Capterra

Simple directory submission software.

Pros
Yext offers a simple process for submitting directory listings, cleaning up listings, and updating listings.

Cons
Fairly expensive to use Yext services, you lose access to your listings if you decide to leave, but they do offer a generous reseller program for agencies.

Response from Yext


Thank you for leaving a review! We're happy to hear that Yext has been easy to use.

To clarify, cancelling your Yext subscription does not overwrite the updates you have already made through Yext, and Yext will not force your listings to revert. When you cancel your subscription, Yext no longer sends your digital knowledge to the sites in the PowerListings® Network. Afterwards, your digital knowledge becomes subject to the normal data compilation process of each publisher, which may result in your data and content changing over time.

We appreciate your feedback and will share with the team. If you have any questions, please email support@yext.com.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 7/10

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Tracey THOMPSON

Yext for Listings

Used occasionally for 2+ years
Reviewed 2019-09-06
Review Source: Capterra

With Yext your business listing can show up on many. It even causes you to move up on major search engines.

Pros
I like the fact that it gives you access to websites that you may have never heard of for your business listings.

Cons
I do not like the cost for what they offer. And I don't like that the software is so integrated with other sites that they try to force you to use Yext.

Response from Yext


Thank you for leaving your review, Tracey. We appreciate the feedback and will be sure to pass it along to our team.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 6/10

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Adam Grim

Not Worth It

Used monthly for 6-12 months
Reviewed 2019-01-28
Review Source: Capterra

Didn't have a great experience.

Pros
The tool is easy to use and the have a large staff.

Cons
They claim your listings quickly, but you don't own them. When you cancel, they take down all of your listings. There are tools out there that cost less and deliver better results.

Response from Yext


Adam, we appreciate your feedback and are sorry to hear that you weren't satisfied with your Yext experience. In regards to cancelling your subscription, when you cancel, Yext no longer sends your digital knowledge to the sites in the Knowledge Network. Afterwards, your information becomes subject to the normal data compilation process of each publisher, which may result in your data and content changing over time.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 2/10

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Jeff Stewart

Yext for Local Listings Management

Used weekly for 1-2 years
Reviewed 2019-04-23
Review Source: Capterra

We are using Yext to manage all of our local listings and are working to make them our system of record. Our websites and apps now use their APIs to access location data, eliminating the need to update changes in multiple places. This has been a huge help for keeping listings accurate.

Pros
Easy to use and learn. We are able to add, update and delete data for all of our local listings very easily. Additionally, the reporting and analytics are great.

Cons
The only negative has been that some of the additional packages are pricey in consideration of what we are already paying. The base listings and analytics packages are worth the money - scaling additional packages sometimes seems expensive.

Response from Yext


Thank you for leaving your review, Jeff. We appreciate your feedback on the pricing and will pass it along to our team. We're happy to hear that you enjoy working with us and look forward to being your official system of record.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Alexander Hemedinger

Lack of Help and Customer Service.

Used occasionally for less than 6 months
Reviewed 2018-02-27
Review Source: Capterra

Pros
It's easy to use after learning on your own. Just don't expect them to help you, it's a shame cause previously in another company using this program I had high hopes of them delivering what they had said.

Cons
Mainly due to the lack of communication and customer service the company has given us. We feel this a breach of contract as they didn't come to an assistance. In addition we hope others to understand our frustration and be given the opportunity to double check everything before signing up. There is a reason they want you for a year - it's because they know you'll eventually see the value it has, which is honestly.... none.

Response from Yext


Thank you for leaving a review. We apologize for the inconvenience, and we're sorry to hear about your negative experience. Yext strives to provide great customer service, and we will pass this feedback to our team.

Yext's mission is to put companies in control of their digital knowledge everywhere. Our Director of Industry Insights, Rev Ciancio, would be happy to chat with you about Yext. If you're interested, please email rev@yext.com.

Rating breakdown

Value for money
Ease of use
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Customer support

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