App comparison
Add up to 4 apps below to see how they compare. You can also use the "Compare" buttons while browsing.
GetApp offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links.
Our commitment
Independent research methodology
Our researchers use a mix of verified reviews, independent research, and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.
Verified user reviews
GetApp maintains a proprietary database of millions of in-depth, verified user reviews across thousands of products in hundreds of software categories. Our data scientists apply advanced modeling techniques to identify key insights about products based on those reviews. We may also share aggregated ratings and select excerpts from those reviews throughout our site.
Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.
How GetApp ensures transparency
GetApp lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. GetApp is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website.

Trustpilot
5
786
4
299
3
57
2
13
1
47
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Customer review management platform for online businesses
Table of Contents



Is this product right for your business?
Find out with a
Trustpilot - 2026 Pricing, Features, Reviews & Alternatives


All user reviews are verified by in-house moderators and provider data by our software research team. Learn more
Last updated: March 2026
Trustpilot overview
Based on 1202 verified user reviews
What is Trustpilot?
Trustpilot is a customer experience program offering key features such as feedback management, customer experience management, review requests, surveys and feedback, negative feedback management, and reporting/analytics, among others.
Who uses Trustpilot?
Reviews for Trustpilot come from a wide variety of industries, including Financial Services (8% of reviewers), Retail (8%), and Marketing and Advertising (5%). The most frequent use case for Trustpilot cited by reviewers is improving customer experience (55% of reviewers).
What do users say about Trustpilot pricing?
Some reviewers feel Trustpilot’s pricing is high, especially for small businesses, and they find advanced features locked behind expensive plans. Users report limited free options, restrictive contracts, and less value compared to competitors, though some appreciate benefits for larger businesses.
Starting price
per month
Alternatives
with better value for money
Pros & Cons
Reviews
Widgets
Established platform trustworthiness
Review Management
Email Invitations
Pricing
Trustpilot’s user interface
Trustpilot pros, cons and reviews insights
To determine these pros and cons insights, we analyzed responses from
Overall rating
Value for money
4.2
Features
4.4
Ease of use
4.6
Customer support
4.2
Reviews sentiment
What do users say about Trustpilot?
Trustpilot is a customer experience program offering key features such as feedback management, customer experience management, review requests, surveys and feedback, negative feedback management, and reporting/analytics, among others.
Select to learn more
Who uses Trustpilot?
Based on 1,202 verified user reviews.
Company size
Small Businesses
Midsize Businesses
Enterprises
Top industries
Use cases
Trustpilot's key features
GetApp's analysis of 104 verified user reviews collected between July 2021 and June 2024 identifies Trustpilot's most critical features and summarizes user sentiment about those features.
Reviewers appreciate Trustpilot's Customer Experience Management capabilities. They find it valuable for collecting and monitoring customer feedback, which helps improve products and services. Users report that it enables them to assess company reliability and quality quickly. They say it facilitates engagement and trust-building with customers. Reviewers indicate that it provides a platform for sharing personal opinions, helping others make informed decisions. They also mention that it allows businesses to respond promptly to reviews, enhancing customer satisfaction. Of the 25 Trustpilot users who gave detailed accounts of their use of Customer Experience Management, 92% rated this feature as important or highly important.
Reviewers highlight Trustpilot's Surveys & Feedback capabilities as essential for gathering customer insights. They find it useful for understanding customer needs and preferences through surveys. Users report that it helps them gauge business reputation and reliability. They appreciate the ability to compare customer experiences and provide honest feedback. Reviewers indicate that it guides them in making informed decisions and improving products and services. They also mention the ease of submitting feedback and the transparency of displaying both positive and negative reviews. Of the 34 Trustpilot users who gave detailed accounts of their use of Surveys & Feedback, 91% rated this feature as important or highly important.
Reviewers appreciate Trustpilot's Review Request capabilities for increasing customer feedback volume and visibility. They find it easy to request reviews and track responses. Users report that it helps them gather honest opinions about companies and products. They say it integrates well with various applications to automate the review request process. Reviewers indicate that it aids in making informed purchasing decisions and improving services. They also mention the straightforward process of submitting reviews and the professional manner of requesting them. Of the 34 Trustpilot users who gave detailed accounts of their use of Review Request, 91% rated this feature as important or highly important.
Reviewers value Trustpilot's Negative Feedback Management capabilities for handling and responding to negative reviews. They find it important for transparency and accountability. Users report that it helps them address issues and improve customer experiences. They appreciate the ability to manage and verify negative feedback, although some mention challenges with removing irrelevant reviews. Reviewers indicate that it provides insights into areas needing improvement and allows businesses to respond to concerns promptly. They also mention the importance of negative feedback in assessing business trustworthiness. Of the 49 Trustpilot users who gave detailed accounts of their use of Negative Feedback Management, 88% rated this feature as important or highly important.
Reviewers highlight Trustpilot's Response Management capabilities for its simplicity and efficiency in responding to reviews. They find it easy to update responses and manage communication with customers. Users report that it helps maintain engagement and address customer concerns. They appreciate the email reminders for pending responses and the categorization of different types of reviews. Reviewers indicate that it is an important aspect of maintaining customer satisfaction and transparency. They also mention the ease of use for staff and the promptness of replies. Of the 21 Trustpilot users who gave detailed accounts of their use of Response Management, 81% rated this feature as important or highly important.
David P.
Director
Alexis Z.
CTE Business Teacher

Jacob H.
Business Developer
Reviewers appreciate Trustpilot's Reporting/Analytics capabilities for monitoring and measuring review management efforts. They find it useful for tracking customer feedback and business performance. Users report that it provides valuable insights into customer satisfaction and overall trends. They say it helps in making informed decisions and improving services. Reviewers indicate that the reports are easy to produce and understand. They also mention the importance of having reliable data at hand for business analysis and marketing purposes. Of the 33 Trustpilot users who gave detailed accounts of their use of Reporting/Analytics, 79% rated this feature as important or highly important.
All Trustpilot features
Features rating:
Trustpilot alternatives
Trustpilot pricing
Pricing plans
Pricing details:
User opinions about Trustpilot price and value
Value for money rating:
To see what individual users think of Trustpilot's price and value, check out the review snippets below.
Will B.
Co-Founder
Cameron M.
Graphic Design and Ecommerce Manager
Trustpilot integrations (34)
Integrations rated by users
We looked at 1,202 user reviews to identify which products are mentioned as Trustpilot integrations and how users feel about them.
Integration rating: 4.5 (5)
Integration rating: 4.0 (3)
“Turn any site into a shop in minutes”
“Integration with WooCommerce is important because it allows flexible payment options in online stores. It works well with PayPal and supports different types of businesses. It also gives more control over how payments are set up.”
Jamie P.
Youth Worker and Designer
Integration rating: 5.0 (3)
“Useful to get updates”
Aryan K.
CEO
Integration rating: 4.0 (2)
“Study online sentiment on topics covered by the influencer for deeper analysis”
Giulia M.
Strategic Planner
Integration rating: 4.5 (2)
Other top integrations
Trustpilot customer support
What do users say about Trustpilot customer support?
Customer support rating:
We analyzed verified user reviews to identify positive and negative aspects of Trustpilot customer support.
Widely noted by reviewers, Trustpilot's customer support is responsive, helpful, and often praised for professionalism.
A significant portion of users appreciate having dedicated account managers who proactively check in and resolve issues.
Common user feedback highlights support teams' language flexibility and willingness to provide demos or walk users through features.
A limited number of users report slow response times, vague communication, and difficulty resolving more complex account issues.
Support options
Training options
To see what individual users say about Trustpilot's customer support, check out the review snippets below.
“A giant in the field which could enhance their App based offer with broader tools for analysis across customer behaviour and motivations”
Will B.
Co-Founder
“Customer support wasn't sure what's the problem when I'm getting error while signing up.”

Muhammad H.
Startup Owner and Freelancer
Trustpilot FAQs
Trustpilot is a customer review management tool that helps businesses engage and build trust with their customers. Founded in 2007 with a simple yet powerful idea that is more relevant today than ever - to be the universal symbol of trust, bringing consumers & businesses together through reviews. Trustpilot is open, independent, and impartial - we help consumers make the right choices and businesses to build trust, grow and improve. Today, we have more than 300 million reviews and 67 million monthly active users across the globe, with 127 billion annual Trustpilot brand impressions, and the numbers keep growing. We have more than 900 employees and we’re headquartered in Copenhagen, with operations in Amsterdam, Denver, Edinburgh, Hamburg, London, Melbourne, Milan & New York. Trustpilot provides businesses with the necessary tools to assist with review invitations, onsite widgets, Google Seller Ratings, rich snippet stars & more, to help stand out where it matters most - in search.
These products have better value for money









































