Mailchimp Reviews - Page 2

MailChimp is an email marketing software. I so much love this software for so many reasons. These reasons include: 1. Easy to learn: MailChimp was the very first email marketing software I used. Even though I was only a newbie in email marketing when I started using it, it was so easy for me to learn. 2. Easy to use: Using MailChimp for email marketing is very easy. It has templates that only need to be edited to give beautiful email outlook. There's no need to do html coding of the email - this could have needed some technical know-how. 3. Landing Page Builder: With MailChimp I'm able to build landing pages for products. I didn't need a website to build a landing page. I used MailChimp for that. 4. Facebook Integration: It's possible to Integrate Facebook to MailChimp. This is very easy. No programming knowledge is required. By integrating Facebook to MailChimp, it was very easy to run Facebook adverts for custom and lookalike audiences using my email subscribers list. It's also easy to run Facebook adverts with lead generation objective right from MailChimp. 5. Free to start: Something very beautiful about MailChimp is that it can allow a user to have up to 2,000 subscribers, and be able to send up to 12,000 emails per month on the free mode. This was very helpful as I never had to spend any money on email marketing for my startup. MailChimp helped me save cost. 6. Analytics: MailChimp have provision for email analytics. This helped me measure some metrics.

Not withstanding all those benefits, I have some things I don't like about MailChimp. 1. Affiliate marketing: I'm also an affiliate marketer. I've read that MailChimp is not very kind to affiliate marketers. They imposed a very strict measure on the type of product to be marketed. This has made me not to consider it in my affiliate marketing venture. 2. Cost on the long run: Another thing is that after a business has exceeded the 2,000 subscribers, or 12,000 emails per month benchmark on the free mode, one will have to purchase a package to keep using the software. Apart from those two cons, MailChimp is generally an awesome email marketing software.

Mailchimp is easy to use and does not have a steep learning curve, it is suitable for most business including startups and business with short contact lists.

Mailchimp can be on overkill, because of their sending limits. While they allow for a generous free tier contact list limit, but the sending limit may throttle the campaign performance.