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Top Rated Customer Journey Mapping Tools Software with Free trial

Last updated: November 2026

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92 software options

Contentsquare logo

#1 Digital Experience Analytics Leader for Enterprise Brands

Contentsquare is the #1 cloud-based digital experience analytics platform designed to help businesses visualize and evaluate the customer journey and behavior on their website, mobile experience or app.

Discover features like Session Replays, Customer Journey Mapping, Heatmaps, AI Alerts & more.

Read more about Contentsquare

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Usermaven logo

Privacy-friendly analytics for websites and SaaS products.

Usermaven is a marketing attribution tool that shows which marketing actually drives revenue. It combines multi-touch attribution, website and product analytics, and CRM data to help B2B SaaS teams and agencies prove ROI.

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Lucky Orange logo

Website heatmaps, session recordings & AI-powered insights

Lucky Orange combines heatmaps, session recordings, funnels and visitor feedback with Discovery AI and Visualize to analyze behavior and explore trends. Integrations include Shopify, HubSpot and GA4. Privacy controls include keystroke masking and text scrambling.

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Lucidspark logo

Virtual whiteboard solution for team collaboration

Lucidspark is a web-based whiteboard tool, designed to help teams collaborate on projects and share ideas. The collaborative platform provides users with an adaptable space to share ideas, create plans, collaborate on projects, organize tasks, and evaluate ideas.

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Similarweb logo

Cloud-based digital intelligence platform for all sizes

Similarweb is a cloud-based digital intelligence platform delivering competitive, SEO, paid search, market, and sales insights drawn.

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XM for Customer Experience logo

Customer experience management (CXM) platform

Qualtrics CustomerXM is a customer experience management platform that helps businesses collect feedback from across multiple channels and improve the customer journey. Key features include personalized consumer insights, trend analysis, digital reputation management, and behavior-based predictions.

Read more about XM for Customer Experience

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Dreamdata logo

Dreamdata is an Agentic B2B Attribution Platform

Dreamdata is an Agentic B2B Attribution Platform for B2B marketing teams. Answer any question about marketing's impact and know where to invest next.

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Hotjar logo

Digital experience insights for any business selling online

Hotjar is an all-in-one digital experience insights platform. It’s all the tools and data you need to truly understand your users’ behavior and create engaging experiences that drive results. Get to know your users at every step of the way, through interviews, behavioral insights, and feedback.

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Smartlook logo

Qualitative analytics for websites and mobile apps

Smartlook is a qualitative analytics solution for websites and mobile apps with always-on visitor recordings, heatmaps, automatic event tracking, and conversion funnels. Not just numbers and graphs, Smartlook will help you truly understand your users' actions.

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UXPressia logo

Create customer journey maps, personas & impact maps online

UXPressia is designed to help companies create an exceptional customer experience through the use of customer journey mapping, personas, and impact mapping techniques. Try for free!

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Mouseflow logo

Heatmaps, Session Replay, Funnels, Form analytics and more

Mouseflow is a user behavior recording platform that helps reveal website visitors' activities through 6 types of heatmaps, non-sampled session replays, funnels, form analytics and feedback campaigns.
More than 165.000 clients trust Mouseflow to help them improve their website experiences.

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LogRocket logo

Stop Guessing About Your Digital Experience

LogRocket combines session replay, error tracking, and product analytics – empowering software teams to create the ideal web and mobile product experience.

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Pendo logo

Product usage & behavior data capture

Pendo is a product experience platform for teams to capture product usage data and behavior, gather feedback, and influence behavior with in-app messaging

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Twilio Segment logo

Customer data hub

Segment collects, centralizes, organizes and analyzes all your customer data coming from multiple sources such as apps, websites, and various devices.

Read more about Twilio Segment

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Fullstory logo

Cloud-based behavioral data platform for all teams

Fullstory is a cloud-based behavioral data platform for web and mobile that auto-captures user interactions, delivering session.

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Matomo logo

Take back control with Matomo

Choose a powerful analytics solution that respects data privacy and ownership.

Matomo is the trusted analytics solution for over 1.5 million websites globally.

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Pipedrive logo

Cloud-based CRM solution for salespeople

Pipedrive is a web-based sales CRM solution that helps sales teams of all sizes and industries close more deals. Pipedrive lets salespeople, business owners and everyone in between focus on selling with its customizable sales pipelines, real-time insights and AI-based features.

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Pathmonk logo

Lead generation and website optimization software

Pathmonk enables businesses to optimize website conversions with current website traffic.

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Vistaly logo

Cloud-based product roadmap solution for teams.

Vitaly offers a cloud-based product roadmap solution for businesses to manage connections between business metrics and opportunities on a visual map.

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FlowMapp logo

Software for managing UX/UI, sitemap, userflow & wireframing

FlowMapp is a comprehensive UX solution that allows businesses to streamline various processes related to customer journey mapping, user flow designing, prototyping, and flowchart creation. Its drag-and-drop interface and extensive library of pre-designed page covers allow staff members to effortlessly create visually appealing sitemaps with custom content and labels.

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CUX logo

UX & Analytics Automation Tool

Digital Experience Analytics tool that save up to 5x time on analytics

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MFour Studio logo

Capture your customers at consideration.

The ultimate platform for surveys, behavior data analysis, and consumer research. Easily identify personas, fine-tune pitches, create outstanding products, and achieve peak performance.

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EasyInsights logo

Get cross-channel insightful marketing reports

Build insightful marketing reports on Google sheets by combining metrics from multiple data sources such as Facebook Ads, Google Ads, Shopify, AppsFlyer etc.

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Avion logo

User story mapping for product teams

Avion is a story mapping tool used by product teams. Avion helps product teams turn ideas into working software, by allowing them to build a powerful user-focused backlog and by emphasizing outcome over output.

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INSIDE logo

Cloud-based visual AI-powered customer engagement solutions.

Powerfront offers an array of products enabling businesses to flawlessly replicate in-person experiences online, helping both the company’s own clients and their end-users to drastically improve operational efficiency and effectiveness.

Read more about INSIDE

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