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Best Free Marketing Automation Software

Marketing Automation software equips users with tools for planning, coordinating, and measuring marketing activities. It includes email campaigns, social media postings, lead scoring, and removes the need for users to carry out repetitive tasks.

122 software options

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Constant Contact

4.3
(1,8k)

Powerful tools and expert guidance to market your business.

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Free
Constant Contact prices are monthly, and based on the number of contacts in users email list or database. Users can send as many emails as they want without affecting the monthly fee. Discounts are available for 6 and 12 month prepayment and for nonprofit customers. Email: from $20/month Email Plus: from $40/month

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Wrike

4.2
(1,7k)

Manage your projects from start to finish with Wrike

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Free
FREE: Wrike’s FREE basic plan is now available for unlimited users. Professional: $9.80 per user/month. Business: $24.80 per user/month. Enterprise: $45 per user/month. Pinnacle: $60 per user/month. For more information on pricing and add-ons, contact Wrike directly. Professional: $9.80 per user/month Business: $24.80 per user/month billed annually Enterprise: To receive accurate pricing, contact Wrike directly. Pinnacle: To receive accurate pricing, contact Wrike directly.

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Sendinblue

4.5
(881)

Automation, Marketing & Transactional Email, and SMS Service

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Free
Sendinblue pricing is based on the number of email messages sent, rather than the number of contacts you keep in your account. Try Sendinblue with a free account and send up to 9,000 emails per month (300 emails per day). As your business grows, you can upgrade to a plan that meets your needs without breaking the bank! Send up to 10,000 emails per month for just $25 -- or send even more emails at great prices.

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Adzooma

4.2
(18)

Google and Facebook Ads Automation and Optimisation Tool

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Omnisend

4.8
(446)

Marketing automation for smart ecommerce marketers

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Free
Omnisend is available across three pricing tiers, Standard, Pro, and Enterprise. Standard plan: 0 - 500 subscribers, 15000 emails per month: $16 501 - 1000 subscribers, 15000 emails per month: $20 1001 - 1500 subscribers, 18000 emails per month: $25 1501 - 2000 subscribers, 24000 emails per month: $30 2001 - 2500 subscribers, 30000 emails per month: $36 Pro plan: Starts from $99 / month based on your subscribers list. Enterpise plan: Contact Omnisend for custom pricing details.

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Texting Base

4.8
(32)

Personalized SMS marketing & client lead outreach platform

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Free
BUSINESS PLANS: 1st Month – FREE (includes 250 messages) Standard – $50 per month (includes 1,250 messages) Pro – $70 per month (includes 2,250 messages) Executive – $100 per month (includes 4,000 messages) ENTERPRISE PLANS: Executive II – $200 per month (includes 10,000 messages) Executive III – $1K per month (includes 55,000 messages) Executive IV – $12.5K per month (includes 1,000,000 messages) Executive V – $50K per month (includes 5,000,000 messages)

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Personyze

4.6
(13)

Visitor segmentation and website personalization

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Free
FREE: for up to 1 account user LITE: $225/month billed annually or $250/month billed monthly - for low traffic sites who need less managed service, page views, and customization. POWER: $412/month billed annually or $450/month billed monthly - for businesses with a need for more campaigns and features. ENTERPRISE - $900/month billed annually or $1000/month billed monthly - for large companies with high traffic and extensive requirements.

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BenchmarkONE

4.4
(151)

CRM & Marketing for small businesses and marketing agencies.

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Free
Plans for every budget. Check out our Free Forever plan: 500 contacts and 1,000 emails per month! Paid plans starting at $39/month. Save when you choose semi-annual pricing.

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EngageBay

4.6
(73)

Integrated sales & marketing software for growing teams

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Free
Basic: $6.99/month paid yearly (or $9.99/month when paid monthly) for 15,000 contacts and 10,000 emails per month Growth: $23.99/month paid yearly (or $29.99/month when paid monthly) for 50,000 contacts and 25,000 emails per month Pro: $63.99/month paid yearly (or $79.99/month when paid monthly) for unlimited contacts and 50,000 emails per month

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Zoho CRM

4.3
(4,9k)

CRM software that helps you sell smarter, better, faster.

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Free
Free Edition (CRM for entrepreneurs) - Forever free upto 3 Users. Standard Edition (Sales tracking for Small Businesses) - $14/user/month (billed annually). Professional Edition (Complete CRM for any SME) - $23/user/month (billed annually). Enterprise Edition (CRM for multi-level organizations) - $40/user/month (billed annually). Ultimate Edition (CRM for large-scale organizations) - $52/user/month (billed annually).

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IdealPath

(0)

Marketing automation with machine learning

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Free
Starting at $35/per month per brand. Unlimited Landing Pages and Contacts.

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ActiveDEMAND

4.2
(72)

An integrated marketing solution for marketers & agencies

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Free
Pricing starts at: Call Tracker: $0 monthly Email Marketer: $15 monthly Small Business Marketer: $69 monthly Corporate Marketer: $199 monthly Price is only based on registered telephone numbers and usage. There is no monthly subscription required to have an account.

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iContact

4.5
(532)

Email marketing & social media marketing software

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Free
Get iContact Free by visiting iContact.com, no credit card required!

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Bitrix24

4.0
(471)

100% free CRM, collaboration and communication tool suite

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Free
A 30-day free trial is available, and a free plan for starter business tools, after which pricing is as follows: Special Plans: Start+: $24/month for 2 users CRM+: $69/month for 6 users Project+: $69/month for 24 users Business Plans: Standard: $99/month Professional: $199/month

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SMS Marketing Services

(0)

Cloud-based SMS marketing tool for retail and finance firms

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Free
100 SMS Messages - Available to users for free 1250 SMS Messages - $19 per month 6500 SMS Messages - $89 per month 11000 SMS Messages - $139 per month 40000 SMS Messages - $389 per month 100000 SMS Messages - $849 per month 225000 SMS Messages - $1799 per month

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Sendlane

4.6
(27)

Email marketing automation for eCommerce Stores!

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Free
Pricing is available on monthly subscription, starting at $25 per month and varying as per number of subscribers.

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HubSpot Marketing Hub

4.5
(4,5k)

All in one inbound marketing platform

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Free
FREE: $0 Website lead capture and tracking for solopreneurs and beginner marketers. STARTER: $50 per month Website lead capture and tracking with customizable forms and deeper insights, for solopreneurs and beginner marketers. PROFESSIONAL: Starting at $800 per month (billed annually) Scalable, automated inbound marketing campaigns for more experienced marketers and growth marketing teams. ENTERPRISE: Starting at $3,200 per month (billed annually) Scalable inbound marketing campaigns with analytics and reporting, for advanced marketing teams.

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Freshworks CRM

4.6
(499)

Next Generation Customer Engagement Platform

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Free
SPROUT: Free for Unlimited Users Growth: $29/user/month billed annually Pro: $69/user/month billed annually. Enterprise: $125/user/month - billed annually.

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SlickText

4.9
(57)

We connect humans to the brands they love.

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Free
Free 14-Day Trial The Basic = $29 per month The Step Up = $49 per month The Lil Bro = $79 per month The Big Bro = $139 per month The Boss = $189 per month The Albatross = $350 per month The Whale = $750 per month The Monstro = $1250 per month Custom Plan = Contact (Enterprise pricing also available upon request)

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AWeber

4.3
(163)

Powerfully-simple email marketing and automation software

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Free
AWeber Free gives you access to all the powerfully-simple key features you'll need to build awesome, long-term relationships with your audience of up to 500 subscribers. It also includes full access to our award-winning, industry-leading Customer Solutions team ⏤ available 24 hours a day, 7 days a week ⏤ to help you be more successful, more quickly with your email marketing. With AWeber Pro, you can unlock more advanced features, such as advanced behavioral automations, advanced analytics, split testing, or ecommerce solutions.

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Saphyte

5.0
(2)

Marketing automation tool for small and midsize business

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Free
First month free with all the different packages. Basic: $15/mo (billed monthly); $13.75/mo (billed annually) Advanced: $50/mo (billed monthly); $45.80/mo (billed annually) Enterprise: $99/mo (billed monthly); $90.80/mo (billed annually) A 30-day free trial is available.

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NiceJob

4.9
(104)

Reputation marketing with reviews, social & SEO tools

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Free
Contact NiceJob for pricing information.

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SutiCRM

4.5
(2)

CRM for sales, marketing & support teams

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Free
Free for up to 3 users. $10/user/month for small businesses. For larger enterprises contact SutiCRM for customized pricing.

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ZeroBounce

4.7
(373)

Online email validation system

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Free
• $39 for 5000 email validations • $65 for 10,000 validation credits • $700 for 250,000 email validations, and up. • Enterprise accounts also available.

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Marketing 360

4.7
(904)

#1 Marketing Platform For Small Business

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Free
Create a free account to get started.

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