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Supermetrics Logo

All your marketing data, wherever you need it.

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Supermetrics - 2026 Pricing, Features, Reviews & Alternatives

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Verified reviewer profile picture

All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: March 2026

Supermetrics overview

Based on 109 verified user reviews

What is Supermetrics?

By industry, Supermetrics reviewers are most commonly professionals in marketing and advertising (46%). The most frequent use case for Supermetrics cited by reviewers is reporting (70% of reviewers).

What do users say about Supermetrics pricing?

Some reviewers find Supermetrics affordable and appreciate its ability to expand data analysis at a fair price. However, many reviewers feel the pricing is high, report confusion around costs, and mention the lack of flexible or free plans.

What are the most popular integrations for Supermetrics?

The Supermetrics integrations most frequently cited by reviewers are: Meta for Business (a social media marketing product rated 4.5 out of 5 for its integration with Supermetrics) and Google Ads (a campaign management product, 5.0).

Starting price

29flat rate /
per month

Pros & Cons

Data Management

Data Connectors

User Interface

Customer Refund

Metrics

Bugs and Issues

Supermetrics’s user interface

Ease of use rating:

Supermetrics pros, cons and reviews insights

To determine these pros and cons insights, we analyzed responses from 

Overall rating

Reviews sentiment

 
 
 
1-2(7)
3-4(35)
5(67)

What do users say about Supermetrics?

By industry, Supermetrics reviewers are most commonly professionals in marketing and advertising (46%). The most frequent use case for Supermetrics cited by reviewers is reporting (70% of reviewers).

Select to learn more


Who uses Supermetrics?

Based on 109 verified user reviews.

Company size

Small Businesses

Enterprises

Midsize Businesses

Top industries

Marketing and Advertising
Retail
Gambling & Casinos
Information Services
Others

Use cases

Reporting
Dashboard
Data Visualization
Data Extraction
Marketing Analytics

Supermetrics's key features

Most critical features, based on insights from Supermetrics users:

Performance metrics
Multiple data sources
Data import/export
Scheduled/Automated reports
Search/Filter
Customizable dashboard
Ad hoc query
Forecasting

All Supermetrics features

Features rating:

Access controls/permissions
Activity dashboard
Ad hoc Analysis
Ad hoc query
Ad hoc reporting
Alerts/Notifications
API
Auto extraction
Automated scheduling
Benchmarking
Campaign analytics
Campaign tracking
Charting
Client management
Conversion tracking
Customizable dashboard
Customizable fields
Customizable reports
Customizable templates
Dashboard
Dashboard creation
Data aggregation
Data aggregation and publishing
Data analysis tools
Data capture and transfer
Data connectors
Data extraction
Data import/export
Data integration
Data management
Data mapping
Data migration
Data source connectors
Data storage management
Data synchronization
Data transformation
Data visualization
Data warehouse
Engagement tracking
ETL
ETL - extract transfer load
Forecasting
Functions/Calculations
Historical reporting
In-Database processing
Integration management
Integrations management
Keyword tracking
KPI monitoring
Marketing reports
Monitoring
Multi-Campaign
Multi-Channel attribution
Multi-Channel data collection
Multiple data sources
Performance management
Performance metrics
Pipeline management
Pre-built connectors
Private dashboards
Public dashboards
Query builder
Real-Time analytics
Real-Time data
Real-Time monitoring
Real-Time reporting
Reporting/Analytics
Reporting & statistics
ROI tracking
Sales reports
Scheduled/Automated reports
Scorecards
Search/Filter
Secure data storage
Single sign on
Social media integration
Social Performance Management
SSL security
Status tracking
Tag management
Third-Party integrations
Trend analysis
Version control
Visual analytics
Web data extraction
Website analytics

Supermetrics alternatives

Supermetrics logo

Starting from

29

Per month

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support

Starting from

Free

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support

Starting from

10

/user

Per month

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support

Starting from

29

Per month

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support

Supermetrics pricing

Pricing plans

Pricing details:

Free plan
Free trial
Subscription

Single connector

29

Per month

Features included:

  • 10 Accounts Per Data Source

Essential

29

Per month

Features included:

  • 10 Accounts Per Data Source
  • Data Sources Include Database
  • Facebook Ads
  • Facebook Insights
  • Google Ads
  • Google Analytics 4
  • Google Bigquery
  • Google Search Console
  • Instagram Insights and JSON/CSV/XML
  • Weekly Automated Refreshes

Core

159

Per month

Features included:

  • 10 Accounts Per Data Source
  • Data Sources Include Database
  • Facebook Ads
  • Facebook Insights
  • Facebook Public Data
  • Google Ads
  • Google Adsense
  • Google Analytics 4
  • Google Bigquery
  • Google My Business
  • Google Search Console
  • Instagram Insights and JSON/CSV/XML
  • Instagram Public Data
  • Linkedin Ads
  • Linkedin Company Pages
  • Microsoft Advertising
  • Pinterest Ads
  • Pinterest Public Data
  • Quora Ads
  • Snapchat Marketing
  • Tiktok Ads
  • Twitter Ads
  • Twitter Public Data
  • Weekly Automated Refreshes
  • Youtube

Enterprise

Empty state illustration for "No pricing info"

No pricing info

Features included:

  • 10 Accounts Per Data Source
  • Adform
  • Adobe Analytics
  • Adroll
  • Ahrefs
  • Apple Search Ads
  • AWIN
  • Bing Webmaster Tools
  • Callrail
  • Capterra PPC
  • Capterra Reviews
  • Criteo
  • Data Sources Include Database
  • Data Warehouse Destinations
  • Domain-Wide License
  • Facebook Ads
  • Facebook Insights
  • Facebook Public Data
  • Google Ad Manager
  • Google Ads
  • Google Adsense
  • Google Analytics
  • Google Bigquery
  • Google Campaign Manager 360
  • Google Display & Video 360
  • Google My Business
  • Google Play Reviews
  • Google Search Ads 360
  • Google Search Console
  • Google Trends
  • Hubspot (<100k Contacts)
  • Hubspot (>100k Contacts)
  • Instagram Insights and JSON/CSV/XML
  • Instagram Public Data
  • Linkedin Ads
  • Linkedin Company Pages
  • Mailchimp
  • Microsoft Advertising
  • Moz
  • Optimizely
  • Outbrain Amplify
  • Pinterest Ads
  • Pinterest Organic
  • Pinterest Public Data
  • Quora Ads
  • Reddit Public Data
  • Searchmetrics
  • Semrush Analytics
  • Shopify
  • Smarp
  • Snapchat Marketing
  • Snowflake
  • Spotify Ads
  • Stackadapt
  • Stripe
  • Taboola
  • The Trade Desk
  • Tiktok Ads
  • Tripadvisor Reviews
  • Tumblr Public Data
  • Twitter Ads
  • Twitter Premium
  • Twitter Public Data
  • Vimeo Public Data
  • Vkontakte Public Data
  • Weekly Automated Refreshes
  • Yahoo DSP
  • Yahoo Native Ads
  • Yandex.Direct
  • Yandex.Metrica
  • Yelp Reviews
  • Youtube

User opinions about Supermetrics price and value

Value for money rating:

Of 20 reviews that provide robust commentary on Supermetrics's price and value, mention it in a positive light.

Some reviewers find Supermetrics affordable and appreciate its ability to expand data analysis capabilities without high implementation costs. Some users say it is easy to set up and offers fair pricing compared to certain competitors. However, many reviewers feel the pricing is high, especially for small businesses or agencies with limited needs, and indicate that the lack of a free tier or more flexible plans is a drawback. Some users report confusion around the pricing structure, mention frequent price increases, and feel that the cost is hard to justify given the included features and user limits.

, and

Supermetrics integrations (68)

Integrations rated by users

We looked at 109 user reviews to identify which products are mentioned as Supermetrics integrations and how users feel about them.

Google Ads logo
Google Ads

Integration rating: 5.0 (12)

Because you need to connect to create ad campaigns.

Verified reviewer profile picture

J. F.

CEO

Integration rating: 4.5 (10)

The integration with Meta for Business is important because it connects your social media management with powerful tools for ads, insights, and audience targeting across platforms. It also helps streamline workflows by managing content, messages, and

Verified reviewer profile picture

Shelby D.

Digital Marketing Specialist

Integration rating: 5.0 (9)

We use it to create unified reports

BJ

Ben J.

SEO Director

Integration rating: 4.7 (6)

To know, how many people actually visited my website, and how are my Google ads performing.

MS

Muskan S.

Fouder

Integration rating: 5.0 (5)

port information out of jotform.

SN

Stanley N.

Assistant Manager

Supermetrics support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Chat
Knowledge Base
Email/Help Desk
FAQs/Forum
24/7 (Live rep)

Training options

Documentation
Live Online
Webinars
Videos

Supermetrics FAQs

Q. What is Supermetrics used for?

All your marketing data, wherever you need it. Supermetrics streamlines the delivery of data from 80+ sales and marketing platforms into the analytics and reporting tools marketers use to make better decisions. With Supermetrics, businesses can aggregate siloed data from marketing and sales platforms, such as Facebook Ads, Google Analytics, and Instagram, into their go-to reporting, analytics, and storage platform — whether that’s a BI tool, a spreadsheet, a data visualization tool, a data lake, or a data warehouse. The result is greater insights into your marketing data, considerable time and cost savings by eliminating manual copy/paste, and improved marketing performance based on data-backed decisions. Supermetrics enables marketers, and the analysts and engineers who support them, to spend more time using data and less time moving data. Supermetrics is used by +700k marketers in over 120 countries and 15% of all global advertising spend is reported through Supermetrics.

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