Sprinklr Pricing Plan & Cost Guide

Sprinklr

Social media management, analytics & strategy planning.

4.2/5 (60 reviews)

Sprinklr Pricing

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Sprinklr Pricing Reviews

Pros

  • The ease and ability to schedule or draft social media posts for certain business channels is quite amazing.Celexsy A.Read the full review
  • Management team and customer service is outstanding. As they build their product, you can genuinely tell they want to succeed.Daniel H.Read the full review
  • We have been very happy with our Sprinklr partnership - if your company has the budget to support the (expensive) tool, then I think it is definitely worth it.Verified ReviewerRead the full review

Cons

  • I mostly use for Twitter and the search tool is really bad. There are also some content formats, such as poll, that I can't post with the software, something that makes my life pretty hard.Verified ReviewerRead the full review
  • For someone who has limited knowledge of social queries and Boolean logic, it can be hard to get used to the set-up to create queries and keywords.Maritza M.Read the full review
  • It is difficult to understand all the possibilities that it has, and at the same time, it does not seem to have some management options that would be fundamental.Verified ReviewerRead the full review
92%
recommended this to a friend or a colleague

10 reviewers had the following to say about Sprinklr's pricing:

Hamza E.

Good but expensive

Used occasionally for 6-12 months
Reviewed 2019-08-09
Review Source: Capterra

Pros
Before I start to work here in my current job, I had an online flower store. At that time I've used Sprinkle for managing my social media channels and it helped me so much. The ability to showing audience profile valuable. With this feature you're being able to see your customers diversity. The other features are really helpful and easy to use as well but my favorite is audience profile.

Cons
After I've used Sprinklr a couple of month, the price started to get not affordable for me. This is also related with the economic crisis in my country but it's pretty expensive by comparison with other tools though.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 7/10

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Sayantan B.

Not a very good tool for MSMEs

Used daily for less than 6 months
Reviewed 2020-09-15
Review Source: Capterra

Pros
I liked the user interface but the modules are pretty expensive.

Cons
Too expensive and bugs take a lot of time to solve.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 3/10

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Daniel H.

Awesome social automation platform. Insane amount of features, and plenty of customizable options.

Used daily for 1-2 years
Reviewed 2017-06-13
Review Source: Capterra

Pros
Management team and customer service is outstanding. As they build their product, you can genuinely tell they want to succeed. The product is extremely flexible, and able to meet the needs of a wide array of users on a social team - from designers, who can directly upload assets into a repository, to copywriters, who can upload copy into the posts for approval, etc. Reporting is outstanding, and covers off all major needs of an enterprise social team.

Cons
The occasional bug, but nothing a quick refresh can't solve. Biggest issue is some of the less intuitive features or questions are not able to be answered by their reps since they are still learning the product. However, their response time is always exceptional and they continue to work on the issue or education until there is a solve. Finally, we were fortunate enough to shell out for the enterprise solution, but it is on the expensive side. More cost effective credentialing significantly impact the features, which is a bummer for teams who can't afford the top level tiers.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Anonymous

Soup-to-nuts social CMS tool

Used daily for 2+ years
Reviewed 2019-05-24
Review Source: Capterra

We have been very happy with our Sprinklr partnership - if your company has the budget to support the (expensive) tool, then I think it is definitely worth it.

Pros
Sprinklr has every feature a social media marketer could need - in the publishing, listening and reporting categories. Its robust system allows us to publish to 120+ social assets simultaneously - a HUGE time saver for the company.

Cons
Sprinklr's system is so thorough that it can feel intimidating or overwhelming to use. There are so many options to accomplish a goal it can be difficult to know where to start.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Anonymous

Fantastic Social Media Management Software

Used daily for 1-2 years
Reviewed 2020-09-17
Review Source: Capterra

I really liked Sprinklr and it's a software that I always tell people to check out. It's on the upper end of price for social media software so be aware of that. If you're just starting out in social or have a small business, this may not be the software for you. But if youre a mid size company and above, Sprinklr is awesome.

Pros
The part of Sprinklr that I loved the most was their reporting. Not only was it easier to run reports but it was super easy to pass these reports on to senior managment. Sprinklr also has a depth of reporting that you don't see in other social media tools. I never had to have anything extra to help track our social media engagements.

Cons
The social listening feature on Sprinklr is ok. Their listening software does as pretty good job or tracking mentions on social but if you want to track the whole internet, you're going to need some extra help.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

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Alison B.

Fun and engaging

Reviewed 2017-03-14
Review Source: Software Advice

Pros
The dynamic presentation, eye catching and informative windows are great for events, would be practical.

Cons
Cost for our small international organization would be too high, would need a budget version of Sprinklr.

Rating breakdown

Value for money
Ease of use
Features

Likelihood to recommend: 8/10

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Danielle B.

Robust features - but hard to navigate on your own

Used daily for 6-12 months
Reviewed 2019-04-08
Review Source: Capterra

Overall Sprinklr is a powerful tool if you can learn how to squeeze all you can out of the software, but for that, it requires a lot of training and implementation time

Pros
Features are robust, you can schedule content as well as manage to advertise directly through Sprinklr itself without having to manage content within each platform. 1 stop shop for all your social and advertising needs.

Cons
Expensive requires a lot of implementation time, need to have a representative fly out to train your team.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 5/10

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Anonymous

Everything A Big Business Needs

Used daily for 2+ years
Reviewed 2018-08-08
Review Source: Capterra

If you can afford it, I'd reccomend getting every module from Sprinklr to help manage your social media. But you have to have a dedicated team to learn and manage it and use it every day, otherwise it's a waste of money.

Pros
You can do EVERYTHING from Sprinklr. It has features and modules that can easily make it your one-stop shop for marketing.

Cons
It's an ever-growing platform, so you'll occasionally run into bugs. That wouldn't be an issue if Support wasn't understaffed, causing some tickets to not get picked up right away, or be sent off to the engineering team for months.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Taylor D.

Great tool for analytics & publishing!

Used daily for 6-12 months
Reviewed 2019-12-04
Review Source: Capterra

Sprinklr made my customer care work extremely easy and allowed for more efficiency on my part. It also allowed me to study incoming posts and analyze trends, which allowed me to keep track of recurring issues and work to solve them long-term. Overall, a great product, albeit expensive.

Pros
I love how organized the interface is. Keeping track of and filtering incoming social media posts is made simpler than ever, and scheduling posts to go out is just as easy. The software is becoming increasingly intuitive, which makes it even easier to study the data presented and respond as appropriate.

Cons
Customer service can sometimes be lacking unless you have a truly dedicated representative at your disposal. Additionally, there can be a little bit of a learning curve with some of the buttons and their respective icons as you navigate the interface for the first time.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Anonymous

Expensive, but worth it

Used daily for less than 6 months
Reviewed 2021-04-22
Review Source: Capterra

The implementation team was fantastic, the tool itself has saved us countless hours a day, all in all one of the best things we have ever done was picking Sprinklr.

Pros
Sprinklr has been an absolute game changer for us. We literally have hundreds of different social media accounts and it was an absolute nightmare to try and track them all and get analytics on them before we got Sprinklr. Sprinklr was definitely one of, if not the most expensive products we looked at, but it also was definitely the best option for us.

Cons
It is pricey, but it is because it can do things that no other product can, so even this con makes it still worth it.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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