We really enjoyed the ease of setting up campaigns after we learned how to. It's been a very useful tool in expanding our reach.
I like the recommended templates that come in Dotmailer. We are excited to implement triggered campaigns.
The support team is great and responsive. A good product for a smaller org just getting started with building out their marketing technology stack.
The platform does not do a good job notifying you if your emails are failing or if data is failing to be collected from orders or customers. Can go months without knowing if something is not working.
Problem re-subscribing customers who unsubscribed in the past due to strict spam control.
Seems difficult to set up and manage audiences and segments. How they are linked to automated programs is confusing.