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Top Rated Customer Journey Mapping Tools Software with Customizable templates

Last updated: September 2026

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88 software options

Adobe Customer Journey Analytics logo

Analyze and optimize the complete customer journey.

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Customer Journey Analytics connects customer identities and interactions across channels, devices, and time for fast, holistic analyses that deliver accessible and precise customer insights.

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Lucky Orange logo

All-in-one conversion optimization suite for website owners

Lucky Orange is an all-in-one conversion optimization suite that helps website owners identify drop-offs in the conversion process using dynamic heatmaps, visitor recordings, form analytics, live chat, and polls

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AiTrillion logo

All-in-one Marketing Automation Platform

AiTrillion is a SaaS-based Artificial Intelligence enabled, all-in-one marketing platform for eCommerce sellers.

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Lucidspark logo

Virtual whiteboard solution for team collaboration

Lucidspark is a web-based whiteboard tool, designed to help teams collaborate on projects and share ideas. The collaborative platform provides users with an adaptable space to share ideas, create plans, collaborate on projects, organize tasks, and evaluate ideas.

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Similarweb logo

Cloud-based digital intelligence platform for all sizes

Similarweb is a cloud-based digital intelligence platform delivering competitive, SEO, paid search, market, and sales insights drawn.

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XM for Customer Experience logo

Customer experience management (CXM) platform

Qualtrics CustomerXM is a customer experience management platform that helps businesses collect feedback from across multiple channels and improve the customer journey. Key features include personalized consumer insights, trend analysis, digital reputation management, and behavior-based predictions.

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Hotjar logo

Digital experience insights for any business selling online

Hotjar is an all-in-one digital experience insights platform. It’s all the tools and data you need to truly understand your users’ behavior and create engaging experiences that drive results. Get to know your users at every step of the way, through interviews, behavioral insights, and feedback.

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Dreamdata logo

Dreamdata is an Agentic B2B Attribution Platform

Dreamdata is an Agentic B2B Attribution Platform for B2B marketing teams. Answer any question about marketing's impact and know where to invest next.

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UXPressia logo

Create customer journey maps, personas & impact maps online

UXPressia is designed to help companies create an exceptional customer experience through the use of customer journey mapping, personas, and impact mapping techniques. Try for free!

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Delighted logo

Cloud-based customer and employee experience platform

Delighted is a cloud-based customer feedback collection system that uses single question surveys across multiple channels including email, SMS, web link and website integration to gather and analyse customer, employee, partner and vendor experience insights, while monitoring NPS scores in real-time

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LogRocket logo

Stop Guessing About Your Digital Experience

LogRocket combines session replay, error tracking, and product analytics – empowering software teams to create the ideal web and mobile product experience.

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Pendo logo

Product usage & behavior data capture

Pendo is a product experience platform for teams to capture product usage data and behavior, gather feedback, and influence behavior with in-app messaging

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Whatfix logo

Accelerate Digital Adoption

Whatfix helps enterprises control, accelerate, and optimize software adoption to drive measurable business outcomes from their technology investments.

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Meiro logo

Unified CDP & engagement platform for enterprises

Meiro is a multi-deployment customer data and engagement platform for mid-market and enterprise teams, unifying real-time data.

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icomm logo

The omnichannel data based platform with MKT automation

Unleash the power of Marketing Automation with Notifications Hub, Commerce Personalization with AI, native integrations and strategic support.

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Fullstory logo

Cloud-based behavioral data platform for all teams

Fullstory is a cloud-based behavioral data platform for web and mobile that auto-captures user interactions, delivering session.

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Pathmonk logo

Lead generation and website optimization software

Pathmonk enables businesses to optimize website conversions with current website traffic.

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GetFeedback logo

Send better surveys. Collect better feedback.

GetFeedback is easy-to-use online survey software designed to improve response rates.

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MFour Studio logo

Capture your customers at consideration.

The ultimate platform for surveys, behavior data analysis, and consumer research. Easily identify personas, fine-tune pitches, create outstanding products, and achieve peak performance.

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SAS Customer Intelligence 360 logo

SAS CI360 reinvents marketing via data-driven decisioning

Activity maps and workflows within Customer Intelligence 360 map out tasks, activities, and engagement points that make up a broader customer journey.

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MikMak logo

Commerce Intelligence and Orchestration Platform

MikMak, a SPINS company, is a global software company that provides a leading commerce intelligence and orchestration platform for multichannel brands, helping them grow in real-time.

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Apteco FastStats logo

Data analysis platform

Apteco FastStats is data analysis software that enables users to organize and understand their customer data to deliver high performing marketing campaigns. It allows users to explore their data in greater detail than ever before through analysis and visualization tools. FastStats also provides the ability to create customer segments directly from charts and visualizations to improve engagement.

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LumisXP logo

Cloud-based digital experience platform

LumisXP is a cloud-based software that helps the marketing team gain insights on various websites, blogs, and landing page metrics on a unified platform.

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Pipedrive logo

Cloud-based CRM solution for salespeople

Pipedrive is a web-based sales CRM solution that helps sales teams of all sizes and industries close more deals. Pipedrive lets salespeople, business owners and everyone in between focus on selling with its customizable sales pipelines, real-time insights and AI-based features.

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INSIDE logo

Cloud-based visual AI-powered customer engagement solutions.

Powerfront offers an array of products enabling businesses to flawlessly replicate in-person experiences online, helping both the company’s own clients and their end-users to drastically improve operational efficiency and effectiveness.

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