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Top Rated Customer Journey Mapping Tools Software with Customizable templates

Last updated: November 2026

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89 software options

Adobe Customer Journey Analytics logo

Analyze and optimize the complete customer journey.

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Customer Journey Analytics connects customer identities and interactions across channels, devices, and time for fast, holistic analyses that deliver accessible and precise customer insights.

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SketchWow logo

The most fun drag & drop diagram maker you'll ever try

SketchWow is a drag-and-drop design tool that helps users elevate visuals with hand-drawn style diagrams, workflows, infographics, content, presentations, animations, and more.

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Custify logo

Customer success solution for SaaS businesses

Custify is a cloud-based customer success platform designed to help SaaS businesses manage customer engagement and churn rate in the recurring revenue model. Key features include KPI tracking, activity creation, task assignment, client communications, and audience segmentation.

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AiTrillion logo

All-in-one Marketing Automation Platform

AiTrillion is a SaaS-based Artificial Intelligence enabled, all-in-one marketing platform for eCommerce sellers.

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Lucky Orange logo

Website heatmaps, session recordings & AI-powered insights

Lucky Orange combines heatmaps, session recordings, funnels and visitor feedback with Discovery AI and Visualize to analyze behavior and explore trends. Integrations include Shopify, HubSpot and GA4. Privacy controls include keystroke masking and text scrambling.

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Lucidspark logo

Virtual whiteboard solution for team collaboration

Lucidspark is a web-based whiteboard tool, designed to help teams collaborate on projects and share ideas. The collaborative platform provides users with an adaptable space to share ideas, create plans, collaborate on projects, organize tasks, and evaluate ideas.

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Similarweb logo

Cloud-based digital intelligence platform for all sizes

Similarweb is a cloud-based digital intelligence platform delivering competitive, SEO, paid search, market, and sales insights drawn.

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XM for Customer Experience logo

Customer experience management (CXM) platform

Qualtrics CustomerXM is a customer experience management platform that helps businesses collect feedback from across multiple channels and improve the customer journey. Key features include personalized consumer insights, trend analysis, digital reputation management, and behavior-based predictions.

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Dreamdata logo

Dreamdata is an Agentic B2B Attribution Platform

Dreamdata is an Agentic B2B Attribution Platform for B2B marketing teams. Answer any question about marketing's impact and know where to invest next.

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Hotjar logo

Digital experience insights for any business selling online

Hotjar is an all-in-one digital experience insights platform. It’s all the tools and data you need to truly understand your users’ behavior and create engaging experiences that drive results. Get to know your users at every step of the way, through interviews, behavioral insights, and feedback.

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UXPressia logo

Create customer journey maps, personas & impact maps online

UXPressia is designed to help companies create an exceptional customer experience through the use of customer journey mapping, personas, and impact mapping techniques. Try for free!

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Mouseflow logo

Heatmaps, Session Replay, Funnels, Form analytics and more

Mouseflow is a user behavior recording platform that helps reveal website visitors' activities through 6 types of heatmaps, non-sampled session replays, funnels, form analytics and feedback campaigns.
More than 165.000 clients trust Mouseflow to help them improve their website experiences.

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Delighted logo

Cloud-based customer and employee experience platform

Delighted is a cloud-based customer feedback collection system that uses single question surveys across multiple channels including email, SMS, web link and website integration to gather and analyse customer, employee, partner and vendor experience insights, while monitoring NPS scores in real-time

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LogRocket logo

Stop Guessing About Your Digital Experience

LogRocket combines session replay, error tracking, and product analytics – empowering software teams to create the ideal web and mobile product experience.

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Pendo logo

Product usage & behavior data capture

Pendo is a product experience platform for teams to capture product usage data and behavior, gather feedback, and influence behavior with in-app messaging

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Whatfix logo

Accelerate Digital Adoption

Whatfix helps enterprises control, accelerate, and optimize software adoption to drive measurable business outcomes from their technology investments.

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Fullstory logo

Cloud-based behavioral data platform for all teams

Fullstory is a cloud-based behavioral data platform for web and mobile that auto-captures user interactions, delivering session.

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Meiro logo

Unified CDP & engagement platform for enterprises

Meiro is a multi-deployment customer data and engagement platform for mid-market and enterprise teams, unifying real-time data.

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Pipedrive logo

Cloud-based CRM solution for salespeople

Pipedrive is a web-based sales CRM solution that helps sales teams of all sizes and industries close more deals. Pipedrive lets salespeople, business owners and everyone in between focus on selling with its customizable sales pipelines, real-time insights and AI-based features.

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Pathmonk logo

Lead generation and website optimization software

Pathmonk enables businesses to optimize website conversions with current website traffic.

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icomm logo

The omnichannel data based platform with MKT automation

Unleash the power of Marketing Automation with Notifications Hub, Commerce Personalization with AI, native integrations and strategic support.

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FlowMapp logo

Software for managing UX/UI, sitemap, userflow & wireframing

FlowMapp is a comprehensive UX solution that allows businesses to streamline various processes related to customer journey mapping, user flow designing, prototyping, and flowchart creation. Its drag-and-drop interface and extensive library of pre-designed page covers allow staff members to effortlessly create visually appealing sitemaps with custom content and labels.

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MFour Studio logo

Capture your customers at consideration.

The ultimate platform for surveys, behavior data analysis, and consumer research. Easily identify personas, fine-tune pitches, create outstanding products, and achieve peak performance.

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Leadoo logo

Converting existing traffic into leads & online sales

Want to convert more sales and/or leads from your existing website traffic? Leadoo is built for one purpose: results. Leadoo, the World's first and only Lead-Driven Marketing Platform, turns your passive website visitors into qualified leads, in interactive and friendly ways.

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INSIDE logo

Cloud-based visual AI-powered customer engagement solutions.

Powerfront offers an array of products enabling businesses to flawlessly replicate in-person experiences online, helping both the company’s own clients and their end-users to drastically improve operational efficiency and effectiveness.

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