Bynder Features

Bynder

Digital Asset Management software to store all your content

4.43/5 (139 reviews)

Bynder Feature Summary

  • Email invitations & reminders
  • Categorizing
  • Content filtering
  • Continuous backup
  • Customizable categories
  • Data import/export
  • Data storage management
  • Document Storage
  • Document delivery
  • Document distribution
  • Document extraction
  • File Management
  • Online catalog
  • Photo albums

Bynder Features In Depth

Digital Asset Management

The cornerstone of bynder’s web-based platform is digital asset management (DAM). The company’s DAM solution enables organizations to securely upload digital assets in the cloud and access those files when the time is right. Bynder was developed to improve the file management process for businesses of all sizes.

Upload your digital files using bynder’s drag-and-drop interface, making sure to add tags whenever necessary. You can store any common media file format in your bynder account. The application will automatically extract metadata and add approved files to your asset bank. Once files have been added, you can organize them into folders, categories, and collections.

Creative Project Management

Bynder uses its Creative Project Management module to improve the way organizations collaborate, particular with outside agencies. Individual projects can be grouped into “Campaigns”, and individual users or groups of users (such as consultants or agencies) can be given access to selected campaigns without being able to see all of an organization’s complete asset library.

Through the Creative Project Management module, you can customize the names and quantity of stages in any project. You can also solicit comments or annotations from collaborations. Being able to download projects and upload through a single shared location also streamlines the process when you’re working with outside organizations or agencies.

Brand Identity Guidelines

With bynder, businesses can rest assured that their logos are being applied in the same way across all online channels. Brand identity guidelines help marketing teams communicate branding elements such as logos, colors, and banners to colleagues, clients, news publications, agencies, and other outside partners.

Keep your brand identity strong by creating a single page on bynder where your employees can download the latest logos and banners for brochures or business presentations. You can also share specific pages with your design agency by sending invitations or creating PDF documents to use as printouts.

Product Information

Bynder’s product layer module was developed to manage the administrative tasks related to retrieving product data. Rather than using tables and databases to store product information, businesses can integrate product communication right into their brand management workflows.

The product layer module automatically retrieves all metadata related to your product information and brand assets from connected systems, enabling you to quickly share this information with third-parties. System integrations include digital asset management, e-commerce, and publishing on demand.

Competitor Feature Comparison

API
Access Control
Active Directory Integration
Activity Dashboard
Asset Management
Automatic Backup
Categorization
Client Portal
Collaborative Workspace
Commenting
Content Filter
Customizable Branding
Customizable Templates
Data Import/Export
Data Storage Management
Document Review
Document Storage
Drag & Drop Interface
Email Distribution
Email Invitations & Reminders
File Management
File Transfer
Filtered Views
Full Text Search
HIPAA Compliance
Image Editing
Metadata Management
Multiple Format Support
Online Catalog
PCI DSS Compliance
Permission Management
Project Workflow
Projections
Reporting & Statistics
Search Functionality
Secure Data Storage
Self Service Portal
Single Sign On
Tagging
Third Party Integration
Version Control
Visit WebsiteCompare App
API
Access Control
Active Directory Integration
Activity Dashboard
Asset Management
Automatic Backup
Categorization
Client Portal
Collaborative Workspace
Commenting
Content Filter
Customizable Branding
Customizable Templates
Data Import/Export
Data Storage Management
Document Review
Document Storage
Drag & Drop Interface
Email Distribution
Email Invitations & Reminders
File Management
File Transfer
Filtered Views
Full Text Search
HIPAA Compliance
Image Editing
Metadata Management
Multiple Format Support
Online Catalog
PCI DSS Compliance
Permission Management
Project Workflow
Projections
Reporting & Statistics
Search Functionality
Secure Data Storage
Self Service Portal
Single Sign On
Tagging
Third Party Integration
Version Control
Visit WebsiteCompare App
API
Access Control
Active Directory Integration
Activity Dashboard
Asset Management
Automatic Backup
Categorization
Client Portal
Collaborative Workspace
Commenting
Content Filter
Customizable Branding
Customizable Templates
Data Import/Export
Data Storage Management
Document Review
Document Storage
Drag & Drop Interface
Email Distribution
Email Invitations & Reminders
File Management
File Transfer
Filtered Views
Full Text Search
HIPAA Compliance
Image Editing
Metadata Management
Multiple Format Support
Online Catalog
PCI DSS Compliance
Permission Management
Project Workflow
Projections
Reporting & Statistics
Search Functionality
Secure Data Storage
Self Service Portal
Single Sign On
Tagging
Third Party Integration
Version Control
Visit WebsiteCompare App

Mobile apps

iOS App


6 reviews

Requires iOS 9.0 or later. Compatible with iPhone, iPad, and iPod touch.

Android App


15 reviews

Bynder Feature Reviews

25 reviewers had the following to say about Bynder's features:

Anonymous
(Higher Education company, 501-1000 employees)

Upgrade your DAM Experience

2019-01-10

Specifically, we are pleased with the interface, the support, and the granular customizability.

Pros

WebDAM is very intuitive and helped to modernize our Asset Management Experience.

Cons

Webdam needs a bit of a UX upgrade.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Mark Wright

Bynder is very easy to use!

2018-12-17

Pros

Their API is also really easy to use with plenty of options to integrate your third party tools.

Cons

I would love more built in integration possibilities, like auto import from Adobe stock or similar.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more
Alex Shliomovich

Much Potential but a Little Ways To Go

2017-04-13

I am a big fan of the User Interface and the familiarity of the platform since it is much like shutterstock in terms of dashboard. However certain features have been wonky and other features that feel like should be their out of the box may lack at times.

Pros

Clean modern and present day looking interface. Very similar to stock websites creating a familiar environment in which to browse.

Cons

The process to import large quantity of data and tagging them is a Herculean effort.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more
Anonymous

WebDAM Solutions: Centralize, track, manage and share all your digital media in the cloud

2012-08-06

Whether you are searching by customizable metadata fields or within documents WebDAM is designed to perform across millions of files and terabytes of data.

Source: GetApp
2 of 5 people found this review helpful
Helpful?   Yes   No
Read more
Anonymous
(Higher Education company, 1001-5000 employees)

Review for Bynder

2019-01-11

Pros

Ease of use to manage digital assets Integrations with Drupal and other third party software Ability to manage users and permissions Keyword searching Load time and speeds Customer service

Cons

Sometimes glitchy features Lack of full customization on front-facing brand guidelines page New features are slow to employ

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more
Ron Griffin

Functionality vs Speed

2018-12-17

We are using Bynder as a digital assets manager to share images, campaign tools, and videos to our internal teams, dealers, distributors, and media associates.

Pros

I have grown to like Bynder's filter system and understand its power in finding assets quickly.

Cons

Setting up permission levels and functionality is a real chore.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

6/10
Source: Capterra
Helpful?   Yes   No
Read more
January Kohli

Solid Product, Good Price

2011-04-20

Based on what they promise (and actually deliver!!), they have proven themselves to be the best value out of the systems we evaluated.

Pros

We reviewed a handful of online digital asset management tools on behalf of one of our clients (a destination management organization).

Cons

Back end interface is a bit arduous - it's easy to use, but takes a little time to figure out where things are.

Rating breakdown

Ease of use
Customer support
Source: Capterra
Helpful?   Yes   No
Read more
Anonymous
(Computer Software company, 201-500 employees)

Amazing Solution

2019-01-10

Bynder is was the right solution for us because it streamlined so many of our current processes and very easy to use!

Pros

So easy to use and extremely customizable

Cons

It is a great platform haven't run into anything yet, but more integrations are always welcomed!

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Kenny Kirsch

Great solution for Brand Marketing Management

2016-04-13

I see in Bynder EVERYTHING we ever wanted from a brand content management solution.

Rating breakdown

Ease of use
Customer support
Source: Capterra
Helpful?   Yes   No
Read more
Jenn Stolder

Highly versatile interface and GREAT product!

2017-04-11

This has been a game-changer for us as a marketing tool and I look forward to leveraging all the enhancements they have on this year's roadmap.

Pros

Versatility, all the main features we need

Cons

It isn't COMPLETELY customizable yet, but it is on the roadmap so that isn't even really a valid "con" - I had to search for one, because I love this platform and this vendor.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Webdam


Thanks for your detailed review Jenn. Great to hear we¿ve been a game-changer for your team! We definitely have some awesome features and products launching this year, we hope they exceed your expectations.

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Anonymous
(Human Resources company, 501-1000 employees)

Excellent Asset Manager

2019-01-10

Pros

The custom API abilities are very nice too.

Cons

The biggest downside to me is that if a feature is not working properly, like default sort order not saving for half our users, the solution has to be voted on to be determined important enough to be worked on.

Rating breakdown

Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more
Bernard Kane

An amazing product for our needs

2011-04-07

If you need a DAM, get this one.

Pros

Uptime is great, user ease is fantastic. Admin php is simple, powerful, flexible. Adaptability to different users's needs is very high. FTP is super fast. Customer support is simply excellent.

Cons

Some cross-browser issues (uploads via drag-n-drop in Firefox on a Mac).

Rating breakdown

Ease of use
Customer support
Source: Capterra
Helpful?   Yes   No
Read more
Bryan Coalt

Great product, excellent people!

2011-12-21

This is a DAM excellent product and is supported by a fantastic, responsive DAM staff.

Pros

This system has everything we were looking for in a Digital Asset Management system.

Cons

Sometimes it's too many clicks from here to there, sometimes it's just not easy to find the function: in training I've conducted thus far, I have had 3 people ask "How do I move files around? Can I drag and drop?"

Rating breakdown

Ease of use
Customer support
Source: Capterra
Helpful?   Yes   No
Read more
Anonymous
(Law Practice company, 1001-5000 employees)

Allows for Consistent Branding

2020-10-29

Bynder serves its purpose but they could do some work on the interface as it feels like users have to do more work than should be required.

Pros

Bynder makes consistent branding from project to project super simple.

Cons

I have to click around the website more than I’d expect frol a well designed interface.

Rating breakdown

Ease of use
Features

Time used: Less than 6 months

Frequency of use: Monthly

Likelihood to recommend

5/10
Source: Capterra
Helpful?   Yes   No
Read more
Anonymous
(Computer Software company, 501-1000 employees)

Good product that met our needs for a while

2018-12-17

But the marketing team was very happy with Bynder.

Pros

Easy to manage and tag assets; version control of all assets; easy to share assets out with internal stakeholders, clients and prospects using collections.

Cons

Until the end, we heard complaints from sales that it was too hard to find things. Too many results would come up and in no particular priority order.

Rating breakdown

Ease of use
Features

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No
Read more
Patricia Padilla

I don't know

2011-12-30

I don't have any, just that follow up in any feature request.

Pros

- Keywords and metadata woks well - Being able to preview the files before download is pretty cool

Cons

We can't: - view Zip files - set related assets - run reports with metadata and keywords - run reports with most common keywords used - set an email work flow - Set a cc email address for download request - sent emails to a distribution list - View videos has size limitations

Rating breakdown

Ease of use
Customer support
Source: Capterra
Helpful?   Yes   No
Read more
Ashley Ramous

Easy to use, robust system

2018-12-17

I have had a positive experience with Bynder.

Pros

Bynder is really robust, customizable, easy to use and intuitive which is why we went with the platform after researching options.

Cons

There is one little quirk I have stumbled upon with naming the various properties you can assign to your media, but nothing that would prevent me from suggesting the platform.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more
Steve Latham

WebDAM at JSU

2010-02-26

Highly recommended. Great people to deal with, responsive to customer needs and appear to be constantly working to improve the product.

Pros

Admin tools are well designed. Easy to get images uploaded and managed.

Cons

Other storage-only solutions are available at much cheaper costs, but nothing that offers a true data management solution with security of off-site storage and web based access like WebDAM.

Rating breakdown

Ease of use
Customer support
Source: Capterra
Helpful?   Yes   No
Read more
Robert Dolliver

Solutions Architect

2013-09-11

Here are some suggests for improvement: The user interface should be more dynamic and have more options for branding. Perhaps offering different branding options and templates, or page layouts.

Rating breakdown

Ease of use
Customer support
Source: Capterra
Helpful?   Yes   No

Response from Webdam


Hi Robert,
Thanks for the feedback, many of the features you mentioned are available for our users. The last release has a built in CMS editor that you can use to create and customize new pages in your WebDAM. We have a REST API that will allow you to integrate with any other business applications your organization uses. Many other WebDAM customers currently utilize our LDAP integration. You can contact your customer success manager for more information about these features.

We are also releasing a new branded login experience in the upcoming release, along with more features and enhancements. Be sure to join us during the new release webinar on Oct 3rd. Register here: https://www4.gotomeeting.com/register/647071071

Looking forward to seeing you there!

Read more
Bram Hilgersom

Verified Reviewer

Bynder became the primary step in workflow around marketing

2016-05-18

From DAM to Marketing Automation we've always been one of the first users and the super intuitive interface makes it that we still use it.

Pros

The interface definitely.

Cons

New features are announced and most of the time released on time but we always want them as soon as we see them.

Rating breakdown

Value for money
Ease of use
Customer support

Time used: 1-2 years

Source: GetApp
1 of 1 people found this review helpful
Helpful?   Yes   No
Read more
Molly Mueller

WebDAM Review

2011-12-20

Overall I would and do highly recommend WebDAM.

Pros

The customizable users accounts have allowed flexibility in expanding our users to international field offices.

Cons

It would also be nice to be able to sort and re-sort images in various ways on the front and back end--for example being able to view the entire database in chronological order as opposed to only one folder at a time. The front end date range search capability also doesn't seem to function properly.

Rating breakdown

Ease of use
Customer support
Source: Capterra
Helpful?   Yes   No
Read more
Gayla Whinery

Built For Sucess

2017-03-29

Bynder's DAM module empowers our marketers to be able to find things on their own, see the brand guidelines, and know what is already "brand approved" in one place.

Pros

With one central location for people to find files, guidelines, images and inquire about projects, we are much more efficient in providing people what they need, and ensuring brand compliance.

Cons

I wish the workflow tool integrated better with the DAM.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

9/10

Recommendations to others considering Bynder

Take your time rolling it out - you have one opportunity to get it right and get adoption in your organization.

Source: Capterra
Helpful?   Yes   No
Read more
Travis Rasmussen

Learning and loving this DAM software

2017-05-26

Our teams save time, energy, and frustration on a daily basis.

Pros

We love WebDAM's ability to organize and display our marketing team's assets.

Cons

There is a lot to learn to make this software work for your needs, but anyone who has served as an admin for this should expect that. The Brand Portal is awesome but more difficult to implement.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Dennis Martinez

USC-Dennis

2011-12-25

I think WebDAM is a very useful tool for any company that owns electronic assets, especially photos.

Pros

Very useful for the university. Easy to use and download photos, and search functions are straightforward.

Cons

Or having reports that show data within a specified time period.

Rating breakdown

Ease of use
Customer support
Source: Capterra
Helpful?   Yes   No

Response from Webdam


Thank you for the feedback. We have incorporated your reporting suggestions within our latest release. Go check out the new Analytics & Reporting dashboard!!! Hope you like it.

Read more
Jen Shanley

Great experience

2019-01-11

Bynder is an upgrade to the old asset management system we were using.

Pros

It is very smart and end users have all be very pleased/enthusiastic about it.

Cons

This isn't necessarily a con about Bynder but asset management is very time-consuming and few companies have the staff to commit to the work it takes.

Rating breakdown

Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more