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Campaign Monitor by Marigold Logo

Campaign Monitor by Marigold

4.6
(495)

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Cross-channel marketing made simple and stress-free

(90)

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Campaign Monitor by Marigold Pricing

Pricing overview

Value for money rating

4.4

/5

495

Price starts from

11

Per month

Other

Pricing options
Free plan
Subscription
Free trial

Pricing details

Basic: $9/month
Unlimited: $29/month
Premier: $149/month

All with 24/7 support.

A 15% discount is offered for nonprofits.

What users say

The great thing with this is the Price is very competitive and it offers a bit more than the others.
Campaign Monitor recently bought Conversio Emails. The price is very competitive for all the things it offers.

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Reviewers who mentioned pricing said:

DS
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Desirae S.

Management Consulting, 51-200 employees

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend5/10

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Campaign Monitor

Reviewed 6 years ago

If you are a few mailings a month to a few lists or segments of contacts, then this should work fine for you. If you have thousands of contacts that you need to reach in marketing campaigns several times a week with contact options to opt out of one or more segments while still being a part of the master list, look elsewhere.

Pros

Some pros for this app are the price point, campaign statistics reporting and integration with Salesforce.

Cons

This app appears to be geared towards smaller organizations that do not have a technical staff on board to manage the marketing. It has been so watered down to be user friendly that it not very robust or customizable. It does have a Salesforce connector to track some campaign data in Salesforce. The volume of data that often gets tracked, while important to companies, eats up Salesforce data storage very quickly. If you are not careful with how you manage lists and segments, costs can quickly creep up and become overwhelming.

JH
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Jon H.

Apparel & Fashion, 1-10 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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Campaign Monitor

Reviewed 5 years ago

This like many other Email companies can be as successful​ as you want if you are willing to put the time and effort into it. The great thing with this is the Price is very competitive and it offers a bit more than the others.

Pros

Campaign Monitor recently bought Conversio Emails. The price is very competitive for all the things it offers. Email campaigns, reviews, pop-ups, newsletters​, Abandon Cart functions. I have sent out multiple individual newsletters and abandon carts with success rates.

Cons

The Workflow function on the site was a little hard to set up and its why I do not send more out. When I turned it on it sent an email to every single person on my list.... when I just wanted it to send one to the new subscribers from that time forward.

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Imran H.

Information Technology and Services, 51-200 employees

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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Effective Email Marketing Solution - A Review of Campaign Monitor

Reviewed a year ago

Overall, I found that Campaign Monitor is a user-friendly email marketing platform that offers effective automation features, such as personalized journeys and triggered emails. However, I did find that the pricing was higher compared to other options, and I wished there were more customization options for the email templates.

Pros

I love using Campaign Monitor's drag-and-drop email builder! It's so easy to use, and I can create visually appealing emails without any coding skills. Plus, the advanced automation features are a game-changer. I can send targeted messages to my subscribers based on their behavior, improving engagement and conversion rates. It's like having a personal assistant for my email campaigns!

Cons

I find that Campaign Monitor's pricing can be a bit high compared to other email marketing solutions. Additionally, I wish the platform had more customization options for email templates.

AR
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Verified reviewer

Retail, 51-200 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend5/10

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Easy to use with basic functionality

Reviewed 2 years ago
Pros

We've been using Campaign Monitor to send transactional and newsletter emails for over 7 years without any issues. Once things area set up, it's very easy to use.

Cons

It gets relatively expensive once your list size grows past a couple hundred thousand subscribers. Modern competitors (like Klaviyo) include the same basic functionality for similar price or cheaper, and then also include tons of additional features like abandoned shopping carts, realtime website integration for better segmentation, etc.

AR
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Verified reviewer

Insurance, 10,001+ employees

Used weekly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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campaign monitor for email marketing

Reviewed 4 years ago

Managing your email marketing campaigns can be very hard if you don't have the right tools. We have alot of target mails we have to constantly engage meaningful content with, that is why we use campaign monitor to make the work more efficient. It integrates well with most CRM platforms including the one we use.

Pros

The templates helps with customisation for different kinds of customers. Its easy to use in most cases

Cons

Campaign monitor is on the expensive side, there are other tools that can offer similar results at less price.

DD
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Dipali D.

Information Technology and Services, 11-50 employees

Used other for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Best email marketing campaign out there with its incredible features!

Reviewed 7 years ago

The main advantage of using Campaign Monitor over other email marketing software is ease of use. It's a very well designed software that helps create, schedule and send emails to customers. I have never faced any glitches or downtime sessions with Campaign Monitor. It is easy to add tracking codes to personalize emails and the tracking reports are quite advanced. If you opt for the Premier option, you get access to all the great features along with a dedicated manager.

Pros

- Excellent tracking options - Great user interface - one of the main reasons why I'd choose it over its competitors - Multiple themes to choose from - Flexible pricing options - Great features include A/B testing, inbox previews, opportunity to grow your list and personalized emailing option

Cons

No cons were added to this review

AP
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Artur P.

Used weekly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Campaign Monitor is the original mailing list innovator

Reviewed 7 years ago

Want reliable and easy to use (but very powerful) email delivery service - then CampaignMonitor is a safe choice.

Pros

When a company pays attention to design and usability its a clear sign that they care about how well their software works. CampaignMonitor is that kinds of company. I've been using their services for nearly a decade and they never seize to amaze with the quality of their features. CampaignMonitor is very easy to use, both for creation of campaigns and for checking stats.

Cons

The price tag to check how the email design will look in different email clients. It would be nice to have this as a built in feature.

CE
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Casey E.

Consumer Services, 11-50 employees

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

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Good

Reviewed 10 months ago

Here we have a lot of things to consider on both sides. Overall I would call it good as I did in the review title.

Pros

I like that Campaign Monitor has easy email templates with drag and drop graphics and stock photos, easy automation tools, and a good user experience in general. Analytics are thorough to me and I like paying a low subscription charge.

Cons

First of all, I didn't like the way they conducted customer support. Can't call or even live chat. To me that says it's not a priority.On top of that they're missing some social media tools plus CRM and integrations. I don't consider it easy to customize. There's a free trial but it's limited.

SB
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Svend Bertil F.

Internet, 51-200 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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Great Email Automation Tool: Campaign Monitor

Reviewed a year ago

Overall, my experience with Campaign Monitor has been very positive. It is an intuitive and user-friendly platform that allows me to easily create and send emails. The analytics and customer support are also helpful.

Pros

Campaign Monitor is an excellent email automation tool that is user-friendly and easy to use. It has an intuitive interface, great customer support, and comprehensive analytics. I appreciate that I can easily customize my emails and track their performance.

Cons

The only downside of Campaign Monitor is the cost. It is quite expensive compared to other solutions. Additionally, some features are limited, such as the ability to personalize emails based on customer segments.

AR
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Verified reviewer

Information Technology and Services, 51-200 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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We've tried many, and this seems to lead the pack.

Reviewed 5 years ago

Overall, the best email marketing solution my team has worked with in the last year. Fair value for money i must say too.

Pros

- Great suggestive features such as email-body formatting tips - Nice delivery and send-out time - Extensive scenario handling for segmentations and optional blocks - Great responsiveness of website across multiple form factors on devices(mobile, tablet, etc)

Cons

- Some features and configurations can be a bit hard to figure out without a fairly technical background - Email builder templates felt a bit restrictive in terms of styling and formatting options

DH
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Douglas H.

1-10 employees

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Great Product, Great Support, Definitely Better than Others We have Tried

Reviewed 8 years ago

After over twelve hours attempting to log on, pay for, and conduct a REPEAT newsletter/emailout with one of its competitors, GetResponse, I had to look elsewhere, because their system was rejecting our email list, because it "looked" to GetResponse's totalitarian software as "very similar to another list on its server"---OF COURSE IT LOOKED SIMILAR---We had used their service twice in the past year---with...

Pros

Hard question to answer---Sorry, I have to say "EVERYTHING"! Worked well, priced me in cheaper local currency, fast sendout, very helpful tips on mis-formatted emails, phenomenal customer support, no login or password struggles...the list goes on (a double-entendre).

Cons

Unsubscribe "Tag" added at the bottom of our emails was in a different font from the bottom portion of our emailout/newsletter---a minor point.

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Eugene B.

Computer Software, 1-10 employees

Used weekly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend3/10

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A bit too expensive and too slow updates

Reviewed 4 months ago
Pros

It is one of the first services that shows avatars of the subscribers, it was really nice to see your list with real human faces. The interface is pretty straightforward to use.

Cons

The interface has been updated with an 8-year delay, so it was outdated for too long time. As well as I think the price is not justified by the features. There are much better options nowadays.

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Bill Laurel P.

Computer Software, 201-500 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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Good product

Reviewed a year ago
Pros

Campaign monitor is an incredibly useful platform for sending out bulk emails quickly and conveniently. It features a spell checker, the ability to create custom templates, the option to send test emails, and powerful analytics.

Cons

I have no complaints about the program - it's excellent! However, we had to settle for a different software option due to cost.

AK
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Alex K.

Marketing and Advertising, 1-10 employees

Used weekly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Campaign Monitor is the best email marketing platform... period!

Reviewed 4 years ago

My over experience has been awesome! Once you go with CM you can't go back to any other platform because it feels and looks like a joke compared to it.

Pros

I like how professional the website layout and features are. I feel that other platforms are too simplified and have a cheap feeling to them. Campaign monitor cares about the look and feel, as well as the performance of their platform. The way contacts/subscribers/lists are managed is one of my favorite features. The whole platform is intuitive in nature.

Cons

I have 0 complaints about this platform. I do however wish there were more pre-made layouts to choose from, even though the ones available are so awesome and easy to customize.

SG
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Stacy G.

Marketing and Advertising, 1-10 employees

Used monthly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6/10

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Campaign Monitor

Reviewed 6 years ago

Campaign monitor is great for small business' who are not much on the technical side, it's easy to use and easy to explain to your clients. It also has high deliverability and excellent compatibility with mobile and computer. The pricing also differs which is great if you have a range of clients from small to medium to large business'.

Pros

Campaign monitor is clean and modern and because of it's designed, it's very easy to use and understand. You also have a range of templates to choose from. This is best if you are not very technical and find it easy to use a drop and drag function. They also give you access to your statistics and you can export your database if you need to upload it to another service. They also continuously grow their services and have now added automation, insights and transactional emails. You can also design your own email using code and upload the code as a template to Campaign Monitor

Cons

You pay for everytime you send out a batch of emails where some email marketing services are free. The customer service takes a while to get back to you. Sometimes the code you upload won't look as good when its embed into Campaign monitor, Sometimes the functionality of the code goes off. The email campiagn you send out can look better on chrome than safari

AR
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Verified reviewer

Individual & Family Services, 51-200 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend3/10

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Do not recommend. Better Platforms for the price.

Reviewed 4 years ago

There are many platforms out there at a much lower cost that offer more robust features and functionality and that can be hooked up to Salesforce in a way that might not be as seamless but would be worth it.

Pros

It is fairly easy to use and integrates with Salesforce, which is why we chose it over Pardot when making an initial selection.

Cons

There are many limitations, from design to ability to customize the registration confirmation message (no modal???). Also, no way to tell the difference between hard bounces, which makes it impossible to automate deactivation of contacts in Salesforce.

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Jim C.

Retail, 1-10 employees

Used weekly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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I have been a user for a number of years. I own a retail store and use to communicate w/customers

Reviewed 7 years ago

IT helps drive customers into the store and to stay in touch with them, in general. We can present images that focus on what we want customers to think about. It gives customers a way to send feedback, if they want to do so. It provides attractive templates that allow us to create a consistent, recognizable look.

Pros

It has a lot of power and flexibility. A user with little computer expertise can make it work, or more complex efforts are possible, too. User support is excellent, regardless how large or small you might be. I don't think it would be possible to find a better communications vehicle for the cost.

Cons

I would like to see more WORD functions included in the email text options. I would include underlining, bullet lists and few other options.

KK
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Kris K.

Used weekly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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An expansive email marketing tool.

Reviewed 6 years ago
Pros

Campaign Monitor is a full-featured, high-quality email marketing tool. My business has found success using this tool for both internal and external audiences. I find the greatest value in the analytics features of the tool. This helps my marketing team use data to plan directed communications to employees and customers.

Cons

The customer service is non-transparent. Campaign Monitor makes many attempts to defer your help requests through pages of FAQs and making it difficult to find their email contact form. It looks like they have a call-in line for premium pay customers, however I did not have any issues I needed to contact them for while I had the premium account.

BG
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Bradley G.

Financial Services, 11-50 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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Super helpful, and easy to use when you are getting started

Reviewed 6 years ago

The price is right. It has less functionality, but the ease of use and lower cost make this an important part of our email marketing strategy.

Pros

Very easy to get started with setting up your initial email lists for targeting. Can easily customize lists based on customer attributes

Cons

Somewhat limited functionality. We still use Campaign monitor, but we split our time between this product and one of their competitors since we like the reporting features of one of their competitors.

GM
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Geoffrey M.

Real Estate, 1-10 employees

Used weekly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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Easy to use product with excellent options

Reviewed 7 years ago

Easy to use professional product.

Pros

It has excellent controls over our team's access. It is easy to make up templates and have our team modify them to use. I like the way it saves as you build the template. Great features.

Cons

The cost for small companies with low volumes is high. We have a large data base that is divided into 40 or more lists in different languages. We send out targeted marketing to selected real estate groups so the volume sent out per month is low. We only use lists appropriate for the property to avoid unsubscriptions but because our total number of subscribers is high, the monthly cost is higher than I believe is fair.

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Kay S.

Used weekly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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After 10 years, still my preferred platform for email marketing

Reviewed 6 years ago

Campaign Monitor allows my clients to easily send email marketing campaigns to their customers or users. The white-listing allows my agency to earn passive income.

Pros

Campaign's outstanding feature is it's ease of use. The interface is friendly and makes sense but does not dumb things down for advanced users.

Cons

My one complaint about Campaign Monitor is that their bespoke/custom template editor has not been updated in a long time, in favor of their drag and drop editor. The drag and drop editor is great, but it's still not enough for some of my clients who need very low level control over their branding.

AR
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Verified reviewer

Used weekly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Campaign Monitor is by far the most simple, yet powerful, subscriber and campaign manager.

Reviewed 7 years ago

The ability to spin up new accounts for clients makes it a no-brainer.

Pros

Their designer is easy to use, but yet provides great power features like dynamic parameters, draggable sections, and more. The ability to create and manage different templates for different uses is very handy. Their support is top-notch and always responsive within a couple of hours.

Cons

Their pricing is higher than other services, so it can sometimes be a hard sell to clients, especially as they add more subscribers. It can get expensive to do one-off campaigns to lots of subscribers.

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David S.

Nonprofit Organization Management, 1-10 employees

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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Paid email marketing is simply better than free.

Reviewed 6 years ago

Good price, great segmentation options, easy to interpret data, easy to design emails.

Pros

I am not scientific about this, but it seems that delivery/open rates are better than when I used mailchimp. Templates are neat and customizable, but I usually just modified my premise designs. WSYWIG design works well and quickly. Personalized segmentation options are very helpful. Worldview is amazing - it is magical watching people open messages around the globe. Last, but not least, price - very affordable for my size list of less than 500. And they offer non-profit rates.

Cons

While segments are very customizable, it is not easy putting clients into these segments, has to be done manually one-by-one (there are shortcuts for adding a new contact). Would like to send test emails to multiple addresses that are clearly labeled as test!

YH
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Yuko H.

Computer Software, 11-50 employees

Used weekly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

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Powerful email marketing software

Reviewed 3 years ago

Campaign monitor is powerful email marketing software and easy to develop against the API with the help of its wrappers such as .NET library. The price is competitive. Our company is very careful with money and we chose campaign monitor.

Pros

We use .NET and there is a .NET libray you can make use of so that you can call campaign monitor API easily. You can create/update/delete subscribers with properties and you can put these properties in the email content if you'd like. There are so much more you can do with campaign monitor and it is powerful email marketing software.

Cons

I cannot think of what I don't like about campaign monitor. I really appreciate that it has wrapper libraries.

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Nicki S.

Design, self-employed

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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A great product that keeps evolving

Reviewed 8 years ago

I've been using Campaign Monitor for several years to send email campaigns for my clients, mostly small to medium-sized nonprofits and civic organizations. I love that it's designer-oriented - you can create your own custom templates or use theirs. And in the last year or so they've introduced (and then significantly improved) flexible templates that perform very well responsively.

Pros

Responsive design Clean, contemporary, flexible templates Handles images well Great reporting Prompt customer service Competitive pricing Agency discount

Cons

There's a little bit of a learning curve for the templates. You can create a great-looking simple email right away, but it takes practice to get fancier. Some new features aren't fully integrated - for example, overlaying a button on an image is only supported in some of their templates