Mailchimp Alternatives

Everything you need to know


MailChimp is a web-based marketing automation platform that offers tools to create email marketing campaigns, automate manual tasks, generate customized reports, and more. The tool serves a wide range of businesses, from small eCommerce shops to big online retailers.

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Mailchimp

Email and advertising marketing automation platform

4.45/5 (7,615 reviews)

Explore a recommended list of Mailchimp alternatives for your business in 2018. Compare alternatives to Mailchimp side by side and find out what other people in your industry are using. Let GetApp help you determine if the competition offer better features or value for money.

Everything you need to know

MailChimp is a web-based marketing automation platform that offers tools to create email marketing campaigns, automate manual tasks, generate customized reports, and more. The tool serves a wide range of businesses, from small eCommerce shops to big online retailers.

With MailChimp's campaign builder, users can choose custom email templates to design personalized email marketing campaigns for specific occasions or events.

The built-in analytics and reporting functionality in MailChimp allows users to visually track metrics, including email open rates, email clicks, campaign engagement, campaign revenue, email bounces, unsubscribes, and subscriber's email activities.

MailChimp offers integration with third-party apps and systems including Salesforce, Eventbrite, SurveyMonkey, Facebook, Instagram, Twitter, Google, and Twitter, which makes it a great fit for businesses already using these apps. MailChimp's social media integrations allow users to launch marketing campaigns on social media platforms and grow their email marketing list.

Businesses can also benefit from MailChimp's eCommerce integrations. By connecting their online store to the MailChimp platform, users can design targeted campaigns, automate product follow-ups, track customer purchases, send back-in-stock messages, and more.

MailChimp for iOS and Android lets users design and share email marketing campaigns, manage subscribers list, attach images into emails, and track campaign performance while using mobile devices or tablets.

MailChimp's basic subscription plan is free forever. Under the plan, users can send up to 12,000 emails per month to 2,000 subscribers without any cost.

Even if MailChimp is a popular email marketing software solution and offers a free basic plan, it does have its downsides. The tool's pricing plans come with narrow tiers that change with subscriber increases.

Explore a recommended list of MailChimp alternatives for your business below based on user reviews, focusing on user-friendliness, feature selection, and affordability.

  • User-friendliness: Campaign Monitor and Hatchbuck were both well received by users for their user-friendliness.
  • Feature selection: Users say that GetResponse, Campaign Monitor, and Agile CRM offer a wide selection of features for email marketing.
  • Affordability: If you're on a budget, users say that SendInBlue Email, ActiveCampaign, Hatchbuck, Campaign Monitor and Agile CRM provide affordable plans.